CRM / Email Marketing Specialist | Partner Company

Hi!

We are Boosta, a holding tech company that creates, develops, and invests in digital businesses with global potential. Today, we collaborate with over 800 specialists from different parts of the world, and millions of users use our products and services.

We are currently looking for a strong CRM / Email Marketing Specialist to join our partner company, which is building products in the iGaming vertical. The company is driven by a team of professionals with 10+ years of industry experience, united by one clear goal: to create the best solutions on the market.

In the CRM / Email Marketing Specialist position, you will be responsible for:

• Creating and configuring triggered communication flows with players through Email/Push/SMS channels.
• Creating and maintaining corporate email templates, filling them with content, and configuring, checking, and testing them before sending.
• Monitoring the effectiveness of email campaigns and communications on a daily basis, tracking promotional KPIs, and developing hypotheses to improve them.
• Segmenting and filtering players, as well as implementing segmentation rules in triggered communications.
• Achieving high Open Rate, Delivery Rate, CTR, Unsubscribe/Spam Rate metrics, working with Soft/Hard Bounce, and monitoring and resolving sender domain reputation issues.
• Conducting A/B tests and validating hypotheses to improve CRM financial performance metrics, including Conversion, LTV, Churn Rate, Retention %, etc.
• Assigning tasks to graphic designers, copywriters, and the promotions team, and monitoring their execution.
• Preparing weekly and monthly reports on key communication channels. 

Must-have experience for this role:

• Experience in Email Marketing.
• Work with Push, SMS.
• Customer.io.
• Google/Yahoo/Outlook Postmaster & Best Practices.
• CRM Retention.

Selection process:

• Stage 1. Pre-screen.
• Stage 2. Interview
• Stage 3. Reference Check.
• Stage 4. Job Offer. 

Why people choose us:

• competitive compensation is our principle - strong specialists deserve fair pay;
• a transparent bonus program tied to financial KPIs: when the company earns more, you earn more;
• real growth with us - those who join now get priority for leadership roles as the company scales;
• freedom without micromanagement - you own your area and decide how to achieve results;
• product impact - everyone contributes to discussions, shares ideas, and influences the entire ecosystem;
• learning on us - we cover 80% of courses, conferences, and events;
• English with a teacher - lessons and speaking clubs for the whole team;
• mental health support - we cover sessions with a psychologist or therapist of your choice;
• comfort & balance - fully remote, 28 days of paid vacation, paid sick leave, and medical insurance.

Join and build an ecosystem of iGaming products with a team that’s driven to be first