Sr Content Creator Specialist

Company Description CDP India Pvt. Ltd. is a well-established IT services provider specializing in complete system integration, facility management, remote infrastructure management, and hardware solution services. The company delivers innovative computer and networking solutions that leverage advanced technology to enhance business service levels and strengthen information security. With robust infrastructure designed for end-to-end design, deployment, implementation, and support, CDP offers tailored solutions to meet specific enterprise requirements. A customer-centric and service-driven approach ensures consistent delivery of high-quality system solutions and services to clients across industries.

Role Description

This is a full-time, on-site Content Creator role based in Mumbai. The Content Creator will be responsible for developing, curating, and managing engaging content across platforms to enhance Yatri's digital presence. Responsibilities will include generating ideas, crafting social media posts, creating content for paid ads, writing blog articles, creating multimedia content, and monitoring the performance of campaigns. The role will also involve brainstorming with the team to ensure alignment with brand voice and goals.

Website-

Leading IT Solutions & Consulting Services | CDP India Pvt Ltd

Yatri - The Official Mumbai Local App by Indian Railways

Key Responsibilities

· Create, develop, and adapt content for organic social media and paid advertising campaigns across platforms

· Actively feature on camera, act in videos, and confidently represent the Yatri brand in both scripted and unscripted content

· Manage and contribute to social media presence, digital marketing initiatives, and online community engagement

· Conduct research to identify trends, generate ideas, and support innovative content strategies

· Write, proofread, and edit content with strong attention to detail

· Collaborate closely with cross-functional teams to ensure alignment with brand voice and campaign goals.

• Event coordination with team and vendors for BTL activities and events

Required Skills & Qualifications

· Proficiency in content creation, creative writing, and storytelling techniques

· Mandatory graphic design and video editing skills using Adobe Creative Suite, Canva, or similar tools

· Strong writing, proofreading, and editing skills

· Excellent communication skills and the ability to work effectively with cross-functional teams

· Experience in social media management, digital marketing, and community engagement

· Ability to adapt quickly to emerging trends and platform changes

· Bachelor's degree in Journalism, Communications, Marketing, or a related field

• Also, candidate should share their Instagram profile, or any page they are managing or have managed in the past.