Account Director

POSITION SUMMARY

The Account Director’s primary goal is to drive significant client impact, advocacy, and revenue growth for Claritas. With a focus on generating new business, the Account Director is also responsible for cross/upselling the current book of business.

PRIMARY RESPONSIBILITIES

• Grow the business by prospecting new clients and logos for Claritas.
• Lead execution of consultative sales activities from prospecting, presentation development and delivery, proposal development, and contracting.
• Quickly become a trusted advisor on clients’ business issues and advertising/marketing strategies and needs.
• Develop business plan to address client needs and achieve revenue target through the sales of integrated solutions and individual products.
• Protect the base business and upsell clients with new solutions to grow revenue.
• Maintain active involvement with Ams, SMEs, and Product Teams to ensure internal alignments and client satisfaction.
• Actively manage and grow client relationships both at tactical buyer/user level and senior levels.
• Provide accurate and timely pipeline/forecast updates to management, review weekly with manager; ensure Salesforce is updated with client information.
• Identify and grow contacts within existing client organization.
• Work closely with product and support specialist and delivery teams to ensure high levels of client satisfaction tasks.

Qualifications

SKILLS, EDUCATION AND EXPERIENCE

Required:

• Bachelor’s degree in business, marketing, or a related field preferred or required based on role level
• Demonstrated sales success, including consistent quota attainment and a proven ability to surpass sales goals
• Strong command of sales processes, with experience in Marketing, Digital, CRM, Direct Marketing, Agency, Advertising, or a related field
• Proficiency with Salesforce.com and Microsoft Office Suite, including Excel and PowerPoint
• Exceptional presentation, verbal, and written communication skills
• Highly connected and respected within the industry
• Self-motivated, detail-oriented, and able to excel in a fast-paced environment
• Ability to think critically about client needs and develop effective internal solutions
• Comfortable working independently, making high-level decisions, and collaborating effectively as part of a team
• Understanding of digital marketing concepts and the broader digital ecosystem
• Excellent collaboration, influencing, and relationship-building skills
• Excellent organizational skills, with strong attention to detail and the ability to manage multiple projects while meeting deadlines

Highly preferred:

• Strong working knowledge of Claritas Segmentation and Core data assets
• Experience with sales and marketing automation tools and environments, including Salesforce