Sr Community Experience Specialist (Product Marketing Events)- 11871

What You’ll Do

• Manage Regional In-Person Events: Own end-to-end event logistics for CVM-led user groups, including venue/catering sourcing, quote negotiation, landing page creation, and budget management.
• Recruit & Enable Chapter Leads: Identify, recruit, and support customer volunteer Chapter Leads. Equip them with conversation kits and event templates to sustain consistent quarterly chapter momentum.
• Produce Virtual Sessions & Webinar Support: Oversee production for CVM-led virtual events. Manage platform setup, dry runs, speaker prep, and resource publishing to central repositories. Cross-train on product-led webinars to provide production coverage as needed.
• Execute Member & Event Communications: Draft pre- and post-event attendee messaging, survey sends, and event follow-ups in alignment with global brand guidelines.
• Drive Reporting, Platform Governance & Promotion: Build event pages, track member registrations, manage event pipelines, synthesize survey data into executive readouts, and support overall program promotion to drive engagement.
• Manage Financials & Procurement: Handle PO creation, Virtual Credit Cards (VCCs), invoice processing, and receipt reconciliation while tracking contract cancellation and headcount deadlines.

What You Will Bring to Coupa

• 3+ years of B2B operational experience in customer community events, user groups, field marketing, or customer success enablement (SaaS required).
• Bachelor's degree or equivalent practical experience in Marketing, Communications, Hospitality, or Business.
• Proven track record executing regional customer events across concurrent timelines with strong contract literacy and transparent project logging.
• Genuine enthusiasm for peer community as a primary lever for product adoption and customer relationships.
• Adaptability and comfort refining program processes as the community scales.
• Strong written skills and interpersonal judgment to communicate credibly with customer executives, CVM leaders, and volunteer community hosts.