The Role
Cyara is the assurance layer that makes enterprise AI investment defensible. Our customers are deploying AI agents into contact centers that handle millions of conversations, and they need proof those agents behave the way they promised the board they would. AI Trust and the Cyara Agentic Platform are how they get it.
You own the marketing for specific product lines. That means the positioning, the messaging that sales actually uses, the launches, and the competitive story.
What you will own
Positioning and messaging for Agentic CXassurance. Write the narrative, defend it in front of sales and product, and update it when the market moves.
Launches. Own go-to-market for agentic AI releases end to end:launch tiering, enablement, content, analyst and press briefings, and post-launch measurement against pipeline targets.
Competitive positioning. Track the vendors showing up in our deals - pure-play AI evaluation tools, CCaaS-native testing, and manual QA teams - and give sellers a straight answer on where Cyara wins and where it does not.
Sales enablement. Build the pitch, the discovery questions, the objection handling, and the demo narrative. Sit in on calls and fix what is not landing.
Content that carries technical weight. Solution briefs, analyst submissions, webinars, launch blogs, and conference sessions on agentic AI assurance, LLM risk, and AI governance in CX.
Cross-functional partnership. Work daily with Product, Sales, Demand Gen, and Customer Success. Product marketing at Cyara is the connective tissue between what engineering builds and what a seller says on a call.
What we are looking for
5+ years in B2B SaaS or AI product marketing
A track recordof shipping launches that moved pipeline, with the numbers to show it.
Writingand presentationsthat standson its own. Concise, specific, no filler. We will ask for samplesand we willread them closely.
Comfort with technical buyers and technical product teams.
Experience selling to enterprise accounts through a sales-led motion with long cycles and multiple stakeholders.
AI Native, Agentic AI startup experience
CX or contact center background -conversational AI, NLU, or contact center operations.
Experience in QA, testing, observability, or monitoring categories.
Required
Bonus, and it counts for a lot

