Account Manager - Paid Search

Job Description:

Account Manager - Paid Search

Job Level: L30 | Function: Paid Search / SEM

Experience 4-6 years of SEM / Paid Search experience

Role purpose

Own paid search accounts end to end, ensuring campaigns meet client goals through disciplined

execution, budget control, optimization and insight-led reporting.

Company Description

Dentsu Media is the largest area of specialism within the dentsu network. It is brought to markets globally through three

award-winning agency brands: Carat, iProspect and dentsu X. All three are underpinned by a scaled network offering of

talent, capabilities and services to support, grow and transform the world's leading advertisers. Operating across more than

145 countries, dentsu Media is trusted by leading brands across a broad range of sectors. Dentsu leverages technology,

creativity and in-depth data analytics to drive superior results that amplify its clients' brands.

Key Responsibilities

 Manage paid search accounts and campaigns end to end, from setup and launch through optimization, reporting and

billing.

 Own campaign budgets and pacing; proactively flag risks, recommend corrective actions and ensure efficient spend

delivery.

 Apply advanced bid, budget, keyword, audience and creative optimizations to achieve client KPIs such as CPC,

conversions and impression share (SOV).

 Conduct regular account audits and health checks and translate findings into prioritized action plans.

 Prepare daily, weekly and monthly reports with clear insights, performance narratives and recommendations.

 Prepare QBR materials and present performance updates to internal and external stakeholders.

 Manage billing and insertion order (IO) setup accurately and within timelines.

 Coordinate effectively with internal teams, clients and offshore/onshore stakeholders.

 Create and improve templates, SOPs and project documentation; guide junior team members on campaign processes and

quality.

Qualifications & Skills

 Any bachelor's degree.

 Strong hands-on expertise in Google Ads, Microsoft Ads, ad editors and Google Analytics.

 Proven experience managing sizable accounts, international brands and meaningful media budgets.

 Strong understanding of campaign measurement, optimization, reporting and performance troubleshooting.

 Advanced Excel, analytical and statistical skills.

 Confident presentation and stakeholder-management skills.

 Experience handling offshore clients is preferred.

What Success Looks Like

Consistent KPI delivery, proactive account ownership, actionable insights and trusted day-to-day stakeholder management.

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