Senior Art Director

Job Description:

Responsibilities:

• Assist in the development of advertising campaigns from conceptualization to execution under the guidance of the Creative Director and in collaboration with the copywriting team.

• Provides insightful, creative executions that positively impact a client’s business. Visualize concepts and interpret them into design.

• Responsible for the overall look and feel of the creative work. Ensure brand consistency across all creative materials.

• Design and produce attractive and effective layouts for various media, including digital, print, out-of-home, and social media.

• Demonstrate an understanding of the target audience and brand at which the advert is targeted.

• Works closely with copywriters to generate creative ideas and concepts, which are then showcased on creative decks/presentations.

• Takes ownership of creative work and leads the design team by example

• Provide support to the creative team on photo shoots, video production, and other multimedia projects.

• Attend client meetings to present concepts and designs, taking feedback constructively and implementing changes where necessary.

• Acts as a central point of contact in the team for Account Management and Project Management

• Stay abreast of the latest trends in design and advertising to keep our work at the forefront of innovation.

Qualifications:

Knowledge & Experiences

• Degree in Graphic Design, Advertising, or a related field.

• Over 5 years of experience in an art direction or design role, preferably in an agency setting.

• Expert knowledge of software packages including Adobe Photoshop, Illustrator, After Effect, Premiere.

• Knowledge of motion graphics and video editing software is a plus.

Skills/Abilities

• Exhibit excellent design, art direction visualization skills

• Understanding of user experience design

• Knowledge of interface design, typography, layout, and web formats

• Knowledge of the latest advancements in design, with a particular interest in artificial intelligence, is a plus

• Good communication and presentation skills.

• Strong understanding of marketing and advertising principles.

• Energetic, collaborative spirit with a positive attitude and willingness to learn.

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