Senior Marketing Executive
Digital Zone is a fast-growing digital payments and voucher platform, active in Iraq and expanding into Saudi Arabia and the UAE. We operate across gaming, telco, streaming, e-commerce, and live events - and we’re building the marketing team to match our ambitions.
We’re looking for a Senior Marketing Manager to own and run marketing campaigns end-to-end - from planning through execution and performance review. You’ll report to the Head of Marketing, work closely with Brand, Creative, and Growth, and be hands-on in getting campaigns live, on-brand, and delivering results across our markets.
What You’ll Do
Campaign Planning & Execution
- Plan and run always-on and campaign-based marketing activity across Iraq, KSA, and UAE
- Own campaign timelines, budgets, and briefs from kickoff through to launch and wrap-up
- Write clear creative and media briefs, and coordinate with Creative and external agencies on delivery
- Ensure every campaign lands on-brand, on-time, and on-budget
Channel & Performance Management
- Manage marketing execution across paid, social, content, and partnership channels
- Track campaign performance against KPIs and report out on results and learnings
- Work with Growth and analytics to optimize campaigns based on performance data
- Support always-on content calendars alongside campaign moments
Cross-Functional Collaboration
- Partner with the Senior Brand Manager to keep campaigns aligned with brand positioning and guidelines
- Work with Product and Partnerships on go-to-market plans for new launches and features
- Coordinate with CRM/lifecycle teams to ensure consistent messaging across owned channels
- Brief and manage day-to-day relationships with external creative and media agencies
Market Adaptation
- Adapt regional and global campaign ideas for local market nuances (Iraq, KSA, UAE)
- Bring market and consumer insight into campaign planning and briefs
Requirements
What We’re Looking For
Must-Haves
- 5-8 years in marketing, with hands-on campaign planning and execution experience
- Proven ability to manage multiple campaigns and stakeholders at once
- Experience briefing and working with creative teams and external agencies
- Strong project management skills, comfortable owning timelines and budgets
- Data-driven approach to evaluating and optimizing campaign performance
- Strong written and verbal communication skills
- Arabic speaker
- Iraq-based
Nice to Have
- Experience in gaming, telco, fintech, or e-commerce categories
- Familiarity with markets (Iraq, KSA, UAE)
- Experience with performance ad platforms (Meta, TikTok, YouTube)
Benefits
- Immediate, large-scale impact on a high-growth business
- Top-of-the-market compensation packages
- Work alongside top regional talent, with team members from Talabat, Careem, Etisalat, and more