Marketing Manager
First seen by Alion on Nov 3, 2026.
Develop and implement comprehensive marketing strategies aligned with business objectives.
Lead brand management and product positioning across different market segments.
Conduct market research and competitor analysis to identify growth opportunities.
Develop marketing plans for new product launches and existing products.
Manage digital marketing campaigns across social media and online platforms.
Oversee marketing content, promotional materials, and brand communication.
Coordinate with Sales, R&D, and Product Development teams to support business growth.
Monitor marketing performance and evaluate campaign effectiveness.
Manage marketing budgets and optimize marketing spending.
Identify new market opportunities and support customer acquisition.
Lead and develop the marketing team.
Requirements
Bachelor's degree in Marketing, Business Administration, or a related field.
Minimum 5–7 years of experience in marketing, including at least 2 years in a managerial role.
Experience in FMCG, Personal Care, Cosmetics, or Wet Wipes industries is highly preferred.
Strong experience in brand management, market research, and marketing strategy development.
Experience in digital marketing and campaign management.
Excellent analytical, leadership, and communication skills.
Strong project management and strategic planning abilities.
Good command of English and Microsoft Office.