Intern - Acquisition Strategy, Winter 2027

Work Term: January - April 2027.

The Core Responsibilities of the Job:

• Support the digital banking consumer awareness and acquisition programs across multiple marketing channels, collaborating with internal teams and external partners such as agencies, legal, channel management, operations, and finance.
• Assist in tracking marketing budgets, campaign performance, and project timelines to help ensure initiatives are delivered effectively.
• Contribute to the execution of marketing campaigns and help maintain consistent brand and product messaging across consumer touchpoints.
• Support the marketing team in developing and launching engaging campaigns across traditional and digital media channels to drive awareness and customer acquisition.
• Assist with marketing analytics and reporting by gathering data, monitoring campaign performance, and identifying opportunities for optimization.
• Participate in brainstorming and research activities to help develop innovative marketing ideas that support customer growth objectives.
• Support customer acquisition initiatives by helping coordinate campaign activities and tracking results against key performance indicators.
• Research potential partnerships, referral opportunities, and emerging marketing channels that may help increase brand awareness and product adoption.
• Stay informed on marketing, digital banking, e-commerce, and consumer trends, sharing insights and recommendations with the team.

Let's Talk About You!

• Currently pursuing a degree in Marketing, Business, Communications, Commerce, or a related field.
• Strong analytical, organizational, and communication skills.
• Interest in digital marketing, customer acquisition, and performance marketing.
• Comfortable working with data and learning marketing analytics tools.
• Ability to manage multiple tasks in a fast-paced environment.
• Eagerness to learn, collaborate, and contribute to team projects.