Campaign Marketing Manager

When you join Exclaimer you will join a global award-winning SaaS provider with an exceptional revenue rate, ambitious growth plans, and an inclusive and outcomes-driven culture.

Exclaimer is a high-growth SaaS company with 300+ colleagues across the UK, US, Europe, and Asia-Pacific. We promote a people-first culture built on fairness, inclusion, psychological safety, and continuous learning. As we evolve into a multi-channel platform for branded business communications, we offer employees the opportunity to shape the future of global communication-while growing their careers in a culture where curiosity, creativity, and accountability thrive.  

We’re officially Great Place To Work Certified™

Exclaimer has been recognised by Great Place To Work® for our culture of collaboration, trust, and growth. This certification reflects our commitment to creating an environment where every voice matters and people genuinely enjoy coming to work.  See our accreditations to learn more: Great Place to Work® UK | Great Place To Work® USA

About the opportunity

As the Senior Campaign Marketing Manager, you are responsible for the successful project delivery of fully integrated multi-channel campaigns. 

This is an opportunity to grow in a hands-on, multifacete global role from creating new concepts to managing large-scale campaigns. Working with multiple channel stakeholders to plan the most effective campaign and event marketing strategies, the Senior Campaign Marketing Manager will also be an excellent relationship-builder, comfortable with operating at a senior level, and ideally has experience working alongside executives and subject matter experts.

The Senior Campaign Marketing Manager will work across the marketing team to ensure the components of the campaign are recorded and managed. You will also work with the marketing analyst to ensure all campaigns are measured and learnings are recorded, shared, and executed.

Role Responsibilities:

• Plan and execute full-funnel campaigns to build pipeline within identified target accounts/industries
• Target established ideal customer profiles and coordinate the marketing team to develop creative, innovative, and engaging messaging
• Define and track campaign metrics to ensure business impact measured by visits, leads, opportunities, pipeline generated (sourced/influenced), and bookings achieved
• Manage campaign launch and timeline, ROI, and data- driven improvements through optimization
• Communicate campaign strategy and results with stakeholders
• Manage project timelines, resources, and budget

Qualifications

• 5+ years of proven experience in software/SaaS marketing, demand generation, or campaign management
• Experience developing and executing B2B campaigns (ideally with experience targeting finance personas)
• Experience with marketing automation and CRM (Salesforce marketing cloud preferred), Salesforce
• Experience in marketing B2B SaaS solutions to mid- market companies (50-1,000 employees)
• Creative thinker that excels at multitasking in fast-paced environments
• Proactive self-starter, demonstrating high initiative and critical thinking. Proven ability to think strategically and execute while learning from data and quickly course-correcting based on the data
• Positive, can-do attitude, with the ability to work with marketing and sales professionals, and ability to priorities numerous projects simultaneously
• Excellent verbal and written communication skills
• Team player with the ability to collaborate, and also work independently
• Adept at juggling multiple priorities, excellent attention to detail, and service orientation
• Willingness to take initiative and to adapt a ‘can-do’ and flexible attitude
• A creative and organized mindset
• Delivering a great customer experience and maintaining an above and beyond attitude

At Exclaimer, we’re proud to offer a benefits package that reflects our commitment to supporting you professionally, personally, and wherever life takes you. 

Alongside competitive pay, you’ll have access to generous paid time off, flexible working options including our XFlex programme and a “work from anywhere” allowance - plus enhanced leave for all new parents, regardless of gender, family structure, or path to parenthood. Our wellbeing offering includes comprehensive healthcare coverage, fully funded insurance and income protection, access to 24/7 virtual care, and mental health, legal and financial support through employee assistance programmes. We help you plan for the future with contributory retirement plans and savings support, and back your day-to-day wellbeing with perks like subscriptions to Calm and Blinkist, fitness and lifestyle credits, global travel assistance and a wide range of discounts. Wherever you're based, you'll find that Exclaimer’s benefits are designed to help you thrive: at work and beyond.

At Exclaimer, inclusion is more than a policy - it’s part of who we are.

We’re proud to be an equal opportunity employer and welcome applications from people of all backgrounds, experiences, and identities. We consider all candidates fairly and without discrimination irrespective of ethnicity, race, religion, nationality, age, gender, marital status, disability, neurodivergence, caring responsibilities, sexual orientation, or gender identity. We’re building a culture where everyone feels they belong and can thrive, and we’d love for you to be part of it.  If you require any reasonable adjustments or support through the application or hiring process, please email the team in confidence via [email protected] to let us know.