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Salary
≈ $43k – $114k per year (Estimated)
Location
In office (Barcelona)
Seniority
Staff
Employment
Full-Time

Confirmed on the employer's own hiring board on Oct 27, 2026. First seen by Alion on Oct 22, 2026.

Overview
Company
Impact
Profile match
FREENOW is a Hamburg mobility company that operates ride hailing and taxi booking across European cities. Its app also aggregates scooters, bikes and car sharing in a single multimobility service. The company was a Mercedes-Benz and BMW joint venture before being acquired by Lyft.
Backed by Mosaic Ventures

Join Freenow by Lyft, a company on a mission to empower smarter mobility decisions. As the Communications Lead for Europe, you will be responsible for leading the external communications strategy across the region, building Lyft's reputation and visibility during a major period of growth and transformation. You will work closely with internal and external stakeholders, manage a team of communicators, and analyze data to optimize communication strategies. This is an opportunity to be part of a creative and collaborative team and help shape the future of mobility.

Missions

  • Own Lyft's external communications strategy across Europe, driving brand awareness, favorability, and consideration in service of growth.
  • Partner with communications colleagues to create pitches, stories and content to advance Lyft’s overall narrative.
  • Lead reactive and crisis communications planning for European issues and high-profile reputational challenges, including drafting messaging.

Profil recherché

- Budget and reporting: experience managing multi-market regional budgets, optimizing resource allocation, managing agency retainers, and delivering measurable ROI across campaigns

- Interest in how reputation and discoverability are evolving in an AI-driven media environment. Comfortable thinking beyond traditional earned/social metrics to newer signals like AI search visibility and answer-engine representation. Experience or strong point of view on this a plus, but curiosity and adaptability matter most

- Expertise in corporate reputation, executive communications and strategic media relations

- Ability to navigate and negotiate obstacles, can pivot with ease, highly organized and knows how to manage difficult conversations

- Experience working directly with global, national, international and local media to shape stories proactively and reactively, driven by a deep understanding of the EU media landscape and current European news agenda

- Extensive senior communications experience, including leading multi-market teams and managing crisis communications

- Fluency in Spanish and English is required due to regular interaction with local external stakeholders and international internal teams

- Ability to fluidly navigate between strategy and execution (can develop high-level strategic plans and also ensure high-quality execution)

- Comfortable with a collaborative style of working, is flexible, adaptable and has a willingness to learn from peers and other team members

- Experience working in technology, mobility, transportation, platforms, consumer technology or another complex, highly regulated industry

- Previous experience managing international communications teams; a track record of building strong relationships across organizational and geographical boundaries, managing senior stakeholders, and working in cross-functional teams; ability to effectively work across time zones and languages

- Proven success building strategic communications plans across external channels including owned, earned, social, and emerging media

- Experience both in-house and agency preferred

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