Staff Content Designer, Search AI

About the job

As a UX writer, you are an advocate for Google design, shaping product experiences by creating useful, meaningful text that helps users complete tasks. You help set the vision for content and drive cohesive product narratives across multiple platforms and touch points. As a stellar writer, your portfolio of work demonstrates content that simplifies and beautifies the overall user experience. You work with people in a variety of UX design-related jobs including researchers, product managers, engineers, marketing and customer operations. Collaborating with each, you strive to establish cohesive language and a unified voice across products and platforms. You regularly use empathy, logic and data to inform content choices and recommendations that include the right words and sometimes complementary data and images.

As a Staff Content Designer, you’ll drive generative AI experiences on Search, including mission-critical model behavior design efforts. In this high-impact role, you’ll pioneer innovative content strategies and model training methods, blending editorial expertise and design thinking with data analysis and prompt engineering. You’ll partner closely with UX designers and researchers, product managers, engineers, and operations teams to shape the evolution of Search by developing strategic content direction for various mission-critical projects.

By leveraging your expertise in UX principles, user feedback, and technical insights, you’ll guide project direction, define content standards, and identify high-impact opportunities for solving difficult problems in emerging areas with limited precedent-ensuring Google Search remains a reliable and cutting-edge resource for users worldwide.

In Google Search, we're reimagining what it means to search for information - any way and anywhere. To do that, we need to solve complex engineering challenges and expand our infrastructure, while maintaining a universally accessible and useful experience that people around the world rely on. In joining the Search team, you'll have an opportunity to make an impact on billions of people globally.

US: $188000 - $274000 (USD) + 20% bonus target + equity + benefits

Learn more about benefits at Google.

Responsibilities

• Drive generative AI experiences on Search by pioneering innovative content strategies and model training methods.
• Partner with UX designers, researchers, product managers, and engineers to develop strategic content direction for mission-critical projects.
• Apply UX principles, user feedback, and technical insights to define content standards and identify high-impact opportunities in emerging areas.
• Create high-impact deliverables that set direction, ensure high-quality content experiences, and maintain Google Search as a reliable resource.
• Influence cross-functional stakeholders and provide direction on design solutions based on data analysis, prompt engineering, and user insights.

Qualifications

Minimum qualifications:

• Bachelor's degree or equivalent practical experience.
• 8 years of experience in product design or UX.
• Experience in content design and model training.
• Include a portfolio, website, or any other relevant link to your work in your resume (providing a viewable link or access instructions).

Preferred qualifications:

• Master's degree in Design, Human-Computer Interaction, Computer Science, a related field, or equivalent practical experience.
• 12 years of experience in product design or UX, including 4 years of experience leading design projects.
• Experience working with Generative AI, Large Language Models (LLMs), or machine learning products.
• Experience in prompt engineering, rubric development, or model evaluation methods.
• Experience using data and user research to inform content strategy and measure the impact of quality improvements.