Data Analyst Manager - Marketing
Confirmed on the employer's own hiring board on Oct 26, 2026. First seen by Alion on Oct 26, 2026. H&M Group scores B on the Alion truth index.
Do you want to combine people leadership with hands-on analytical expertise and help strengthen how data and insights support marketing decisions?
We are looking for a Data Analyst Manager to join Marketing Insights & Steering within H&M’s Global Marketing Domain. As our area continues to grow, we are strengthening our leadership capacity to ensure colleagues have the support, clarity and conditions needed to develop and deliver strong business impact.
WHAT YOU'LL DO
This role combines people leadership and hands-on expertise. While you will have formal leadership responsibility, you are also expected to remain an active contributor and role model within your field, helping shape both delivery and capability development across the area.
You’ll lead, coach and develop a team of analysts and specialists while continuing to take ownership of hands-on work within your field. Depending on your experience and the needs of the area, this may include analytical problem-solving, delivery within a product or programme, capability development, stakeholder engagement, improving ways of working or supporting strategic initiatives.
You will:
- Lead, coach and develop a team of analysts and specialists
- Create clarity around priorities, expectations and development opportunities
- Remain hands-on in your field of expertise and take ownership of relevant delivery, analytical work or strategic initiatives
- Translate business needs and complex questions into clear analytical approaches, requirements and recommendations
- Partner with business and technology stakeholders to strengthen data-informed decision-making
- Drive adoption, stakeholder alignment and continuous improvement
- Support recruitment and the continued development of analytical capabilities across the are
WHO YOU ARE
You’re a collaborative leader and experienced analytics professional who enjoys combining people leadership with hands-on problem-solving. You thrive at the intersection of business, data and technology and can move comfortably between strategic discussions and operational delivery.
We believe you have:
- A bachelor’s degree in a relevant field or equivalent professional experience
- Relevant experience in analytics, insights, data, business development or a related field
- Leadership experience through people management or leading others through delivery and change
- Experience translating business needs into analytical solutions and recommendations
- Understanding of SQL and Power BI or similar visualisation tools.
- A strong understanding of data governance, data quality and scalable reporting practices.
- Strong stakeholder-management, communication and coaching skills
- Experience working cross-functionally across business and technology
- The ability to combine strategic thinking with hands-on delivery
This is a permanent, full-time position based in Stockholm. As collaboration and teamwork are important to us, we expect an in-office presence of four days per week.
Take the next step in your career together with us. The journey starts here.
WHY YOU’LL LOVE WORKING HERE
At H&M Group, we’re proud to be a vibrant and welcoming company. We offer:
- Global career and development opportunities
- A value-driven culture where you’re encouraged to be yourself
- Staff discount cards and benefits
- Wellness and wellbeing benefits
- Parental support
- Opportunities to experiment, grow and create tangible impact in a large-scale organisation
Here, you’re encouraged to be yourself, experiment and grow. As you flourish, so do we.
We are committed to a recruitment process that is fair, equitable, and based on competency. We therefore kindly ask you to not attach a cover letter in your application.