Growth & Marketing Operations Manager

This position is listed on behalf of a partner company, who manages all applications and next steps. Our partner is looking for a Growth & Marketing Operations Manager based in Brazil.

This is a hands-on growth and marketing operations role focused on improving performance across multiple markets and channels.

You will connect paid media, SEO, local search, CRM, automation, websites, lead management, agencies, and internal specialists into one accountable operating system.

The role combines strategic thinking, analytics, execution oversight, and cross-functional coordination.

You will translate leadership direction into clear priorities, disciplined execution, and measurable commercial outcomes.

Success will be measured through qualified lead growth, acquisition efficiency, conversion, attribution, ROI, and marketing-sourced revenue.

You will also help strengthen processes, develop teams and vendors, and create greater predictability across the marketing function.

This opportunity is ideal for an analytical, commercially minded professional who enjoys moving between strategy, technology, and execution.

Accountabilities:

• Own marketing performance across markets and channels, tracking KPIs including qualified leads, CPL, CAC, conversion, revenue, ROI, and marketing-sourced revenue.
• Build and maintain reliable weekly performance reporting, dashboards, scorecards, and executive communications that turn data into actionable recommendations.
• Investigate changes in lead volume, lead quality, acquisition costs, conversion, and revenue to determine whether issues are related to strategy, execution, tracking, lead routing, follow-up, agencies, or market conditions.
• Identify and prioritize profitable growth opportunities across paid search, organic search, local SEO, Google Business Profiles, landing pages, CRM, lead reactivation, follow-up, and new growth experiments.
• Provide practical direction and quality control to agencies, vendors, and internal specialists across paid media, SEO, content, creative, websites, marketing automation, analytics, and related functions.
• Review and improve campaign structure, targeting, budgets, keywords, ad copy, conversion paths, SEO execution, CRM workflows, attribution, tracking, forms, and lead-routing processes.
• Establish clear expectations for agencies and vendors, including objectives, strategies, deliverables, KPIs, deadlines, results, and corrective actions.
• Build structure around marketing operations through priorities, project ownership, campaign calendars, testing backlogs, SOPs, training materials, quality-control processes, and issue tracking.
• Partner closely with Sales to understand the full lead-to-revenue journey and use downstream outcomes to improve targeting, qualification, routing, response times, messaging, and sales follow-up.
• Coordinate cross-functional marketing specialists, setting direction, identifying issues, coaching team members, and ensuring accountability for outcomes.
• Work directly with senior leadership to prioritize initiatives, present recommendations, incorporate feedback, and manage the day-to-day marketing operating system.
• Establish a testing and optimization roadmap while continuously eliminating, automating, delegating, or simplifying low-value work.
• Improve attribution accuracy, CAC visibility, execution quality, vendor performance, internal capabilities, and the organization’s ability to understand where growth is coming from.
• Within the first 90 days, establish a dependable marketing scorecard, clarify ownership, assess agency and vendor performance, improve reporting and attribution, identify priority growth opportunities, document key SOPs, and establish an effective operating rhythm with leadership.

Requirements:

• Approximately 5-8+ years of experience in growth marketing, performance marketing, marketing operations, demand generation, digital marketing, or a related discipline.
• Hands-on experience with several core growth and marketing technologies, including Google Ads/PPC, SEO, local SEO, Google Business Profiles, GA4, Google Search Console, CRM, marketing automation, lead routing, call tracking, attribution, reporting, conversion-rate optimization, landing pages, and websites.
• Experience managing agencies, vendors, or external specialists, with the ability to evaluate the quality of their strategy and execution rather than relying solely on their reports.
• Strong analytical and problem-solving skills, with a demonstrated ability to diagnose marketing performance issues and recommend corrective actions.
• Commercial mindset with a strong understanding of the connection between marketing activity, qualified opportunities, customer acquisition costs, conversion, revenue, and ROI.
• Experience working across multiple markets, channels, business units, or local-service environments is highly valuable.
• Strong organizational and project-management skills, with the ability to manage competing priorities, deadlines, dependencies, and stakeholders.
• Technical credibility and comfort working directly with marketing platforms, analytics tools, websites, CRM systems, tracking, attribution, and implementation details.
• Strong communication skills, including the ability to present concise recommendations and performance insights to executives, vendors, and cross-functional teams.
• Ability to move comfortably between strategy and execution, review detailed work, coach others, prioritize effectively, and maintain high standards for quality.
• Experience developing SOPs, training materials, operating processes, or quality-control frameworks is a strong advantage.
• A proactive, resourceful, dependable, curious, and coachable mindset, with a focus on outcomes and continuous improvement rather than activity alone.
• Experience personally identifying and correcting marketing problems is particularly valuable.

Benefits:

• 100% remote work, with the flexibility to work from home, a café, the beach, the mountains, or another productive location.
• Remote-first culture designed around flexibility, autonomy, and performance rather than hours worked.
• Flexible working environment that supports personal commitments and a healthy work-life balance.
• Opportunity to work closely with senior leadership and have direct influence over marketing strategy, operations, and business growth.
• Exposure to a broad marketing ecosystem spanning performance marketing, SEO, local search, CRM, automation, analytics, websites, sales alignment, and agency management.
• High level of ownership and autonomy in building scalable marketing systems and improving measurable business outcomes.
• Opportunity to work with a distributed, multicultural team across several countries and markets.
• Growth-oriented environment with significant scope for professional development and impact.