Salary
≈ $66k – $184k per year (Estimated)
Location
In office (Melbourne)
Employment
Full-Time
Overview
Company
Impact
Profile match
Kogan.com is an Australian online retailer that began by selling its own brand televisions direct to consumers. It has expanded into a marketplace and into mobile, internet, insurance and energy services. The company is listed on the Australian Securities Exchange.
Kogan.com is seeking an innovative, data-driven Social Media & Content Manager to take ownership of our social channels, bring our brand to life, and execute high-impact content strategies. Reporting to the Head of Marketing Promotions & Communications, you will blend creative storytelling with analytical rigor-using performance metrics, platform algorithms, and market trends to elevate brand awareness and deliver measurable engagement across our digital ecosystem.
In this role you'll be responsible for:
- Developing and executing the Social Media Content for Kogan Group to increase brand awareness and drive sales.
- Content creation inline with the strategy, the brand style and tone of voice guidelines.
- Ownership of all social media channels including content production, scheduling and monitoring of content across Instagram, Facebook, TikTok, and LinkedIn.
- Identifying and executing fresh, innovative & exciting ideas through regularly reviews of industry news, competitor landscape and trends
- Manage multiple projects from inception to completion, with the ability to switch from one to the other seamlessly.
- Managing Social Media and PR briefs, including targeting, budgeting, and monitoring performance.
- Monitoring and analysing media coverage and creating reports on performance, providing insights and recommendations for improvement.
- Have a data first approach with the ability to quantify what works
To be successful in this role, you should be:
- University Degree qualified in a relevant field (Marketing, Communications or similar)
- Demonstrated experience working in Marketing Communications, Social Media, PR or similar, preferably within Retail, FMCG or eCommerce
- Passionate about Social Media, with the ability to effectively engage customers through innovative, brand aligned content
- Have a proven ability to build and maintain effective relationships, through exceptional communication and engagement
- Able to manage multiple projects, with the ability to switch from one to the other seamlessly
- Comfortable working within a fast-paced, dynamic environment. Being agile and adaptable is key to success
- Inquisitive and ready to be challenged - we're not afraid of putting in hard work to deliver a superior product
Why Kogan.com?
- Work with an incredible team to solve important challenges, helping to drive Australia and New Zealand’s eCommerce future
- Your role has a lot of ownership, autonomy and little red tape
- You’ll be empowered to achieve positive outcomes and your work will have a real impact
- You’ll be at the forefront of the eCommerce industry with us and be part of a company that are the Pioneers of eCommerce in Australia
- Be an Intrepreneur, playing a hands on role in shaping our strategy at our HQ
- A range of employee benefits such as; complimentary Kogan First Membership, team exclusive discounts, Health & Wellness program, Learning & Development and Lunch & Learns, Hackathons, Team member referral program, Company and team events and celebrations, community engagement (volunteering) and extensive career development opportunities plus loads more!
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