Product Manager

Primary Work Location

United States, remote. 

Overview

The Product Manager uses market research and scientific knowledge to ensure successful commercialization of innovative optical imaging devices, consumables, and software that enable researchers to advance the understanding, diagnosis, and treatment of human diseases. As a member of the product management team, help drive the roadmap and lifecycle for LICORbio’s product portfolio. The role is responsible for every component of one or more platforms (e.g., Odyssey or Atlas) - instrument, software, and consumables - and for how they work together to support research workflows that provide value. With coaching and support from leadership, this role is the voice of the customer: spending time with researchers to understand their workflows and challenges and turning those insights into clear product requirements. The Product Manager works within a multi-disciplinary team spanning R&D, marketing, sales, technical support, and operations, from product definition through development and commercialization. The Product Manager leads go-to-market and launch activities, tracks product performance against the competition, and proactively seeks out opportunities for new applications, products, collaborators, and markets that align with our business plan. This is a growth role for a curious, driven product professional who is ready to take real ownership, learn quickly, and grow into a senior product leadership role.

Learn more about LICORbio here: https://www.licorbio.com/

Professional Qualifications

Education & Experience

• Bachelor’s degree in life sciences, engineering, or related technical discipline required; M.S. or Ph.D. in a life sciences discipline is a plus.
• Formal product management training or certification (e.g., Pragmatic Institute, AIPMM) is a plus, but not required.
• Three (3) or more years of professional experience in the life science tools, biotechnology, or related scientific industry.
• At least two (2) years of experience in product management, product marketing, or a closely related customer-facing technical role (e.g., applications science, field application support, technical sales, or R&D with significant customer exposure).
• Experience contributing to product launch, new product development project, or significant product improvement as part of a cross-functional team.
• Exposure to laboratory instrument platforms, including platform-specific consumables and scientific software.
• Hands-on laboratory experience with protein analysis and imaging techniques (e.g., Western blotting, fluorescence and near-infrared imaging, 2D/3D cell-based assays, in vivo imaging).
• Familiarity with market research, competitive analysis, pricing, and business case development.

Knowledge, Skills, Abilities

• Genuine curiosity about customers and their scientific needs and challenges; asks good questions and listens to understand the problem behind the request.
• Strong analytical skills; comfortable gathering data, building simple business cases and forecasts, and using evidence to support recommendations.
• Clear, concise written and verbal communication; able to present to customers, sales teams, and internal stakeholders with confidence.
• Collaborative team player who builds relationships across functions, regions, and cultures and can influence without formal authority.
• Highly organized and able to manage multiple priorities and projects with attention to detail and follow-through.
• Self-motivated and driven; takes ownership, seeks out feedback, and is eager to learn and take on increasing responsibility.
• Creative problem solver who is comfortable with ambiguity and adapts quickly to change.
• Interest in emerging technologies such as organoids, organ-on-a-chip, AI/ML-enabled image analysis, automation, and lab data connectivity.
• Proficient with common business tools (e.g., Excel, PowerPoint, CRM such as Salesforce); experience with Jira/Azure DevOps or roadmapping tools is a plus.
• High ethics, integrity, honesty, and perseverance.

Position Responsibilities

Product Ownership & Strategy

• Manage day-to-day activities for assigned product platforms, including their instruments, software, and consumables, and contribute to the platform roadmap, aligned with company strategy to deliver complete workflow solutions.
• With guidance from leadership, build business cases, forecasts, and pricing analyses, and help prepare recommendations that support portfolio planning and investment decisions.
• Track product performance metrics (e.g., revenue, margin, adoption, customer satisfaction), flag trends, and suggest actions to improve results.
• Identify new applications, customer segments, and improvement opportunities to grow sales of current products.

Product Definition & Development

• Serve as the voice of the customer; conduct customer interviews, site and lab visits, beta programs, and usability testing to understand needs and workflows.
• Translate customer and market insights into clear product requirements and user stories, and work with R&D and software engineering to help prioritize the product backlog.
• Participate in cross-functional project teams through the product development process, helping the team make informed scope and schedule trade-offs.
• Ensure quality, regulatory, data-integrity, and serviceability requirements are captured early in development.

Go-to-Market & Lifecycle Management

• Support launch and go-to-market planning, including positioning, messaging, launch readiness, and sales and support training, and take the lead on launches for selected products as the role grows.
• Support sales, applications, and distributor teams with product training, value propositions, competitive positioning, and demos; assist with key opportunities as needed.
• Partner with Marketing to develop application notes, protocols, webinars, technical presentations, and selling materials.
• Build relationships with customers and key opinion leaders to support product evaluations, publications, and testimonials.
• Support lifecycle activities for assigned products, including sustaining improvements, software release planning, product transitions, and end-of-life.

Market & Customer Insight

• Monitor and analyze:

• Competitive intelligence (e.g., competitor products, pricing, strategies, and new introductions).
• Product intelligence (e.g., features/benefits, win/loss outcomes, and SWOT analysis).
• Customer intelligence (e.g., workflow needs by segment, purchasing drivers, satisfaction, and software usage insights).
• Market intelligence (e.g., market size and trends, growth opportunities, and forecasts).

• Spend time in the market - at customer sites, user meetings, scientific conferences, and trade shows - to understand problems and identify new opportunities.

Professional Growth & Collaboration

• Share market, customer, and competitive insights with leadership and the broader organization.
• Apply consistent product management processes, templates, and best practices, and suggest improvements.
• Pursue ongoing development in product management, business, and scientific knowledge, with the goal of growing into a senior product management role.