Marketing Manager

Lyteflo is a fast-growing leader in electric vehicle (EV) diagnostics and merchandising for companies looking to grow their EV business. We’re hiring a Marketing Manager to help make Lyteflo the standard in our space and join our team of Flogetters.

You’ll work closely with the CEO and Head of Sales to bring Lyteflo’s message to market. Your goal is to make Lyteflo the most trusted name for companies looking to grow their EV business.

This is an in-office role based in Toronto.

What you’ll be responsible for

• Planning and executing a marketing strategy that drives real business outcomes
• Creating educational content that helps our market succeed with electrified vehicles
• Running demand-gen campaigns that bring qualified leads to the sales team
• Partnering with sales to support their outbound efforts
• Supporting customer retention with product updates and useful messaging for existing customers
• Planning and running our trade show strategy

What you’ll bring

• 2+ years in a B2B marketing role
• Experience running campaigns with marketing automation tools and modern CRMs
• Experience building case studies with customers
• Daily use of AI to work faster and smarter
• A desire for a lot of responsibility in a fast-moving environment where things change quickly
• Comfort with high accountability and high autonomy
• An openness to direct feedback, even when it’s hard to hear

This isn’t for you if

• You want someone to hand you a strategy and tell you how to do your job
• You need a large budget to make an impact
• You value comfort over impact
• You don’t want to work at a startup

Why you should join

• You’ll have the chance to make a huge impact
• You’ll work in an exciting industry: electric vehicles
• You’ll have lots of autonomy and no red tape
• You’ll learn from experienced company builders
• You’ll get equity, good benefits and a competitive salary
• We work hard and have fun