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Location
In office (Egypt)
Seniority
Senior · 5+ years exp

Confirmed on the employer's own hiring board on Nov 12, 2026. First seen by Alion on Sep 29, 2026.

Overview
Company
Impact
Profile match
MBC Group is the largest media company in the Middle East and North Africa, operating television channels, radio and digital platforms. It started in London in 1991 with the satellite channel MBC1 and opened a new headquarters in Riyadh in September 2022. The company is headquartered in Riyadh, Saudi Arabia.

Responsibilities:

· Administer, configure and develop customized Salesforce and Sprinklr solutions, scripts and configuration files

· Gather business requirements and translate them into scalable CRM/CX solutions.

· Manage CRM enhancements, automation, workflows, integrations and system testing.

· Collaborate with Technology, Product, Data, Operations and vendors on CRM initiatives.

· Identify opportunities to automate manual processes and improve customer journeys.

· Support and continuously optimize self-service solutions to increase the self-service adoption and resolution rates.

· Develop dashboards and reports to monitor Customer Excellence and operational performance.

· Analyze customer and operational data to identify trends and improvement opportunities.

· Contribute to wider Customer Excellence projects and continuous improvement initiatives.

· Manage priorities, timelines and delivery of CRM projects

· Manage CRM user access throughout the employee lifecycle, including onboarding, role/profile assignment, access requirements, changes and offboarding.

Experience & Requirements:

  • 5+ years of relevant experience in Salesforce development and scripting, understanding Sprinklr & Salesforce integrations points, tech stack with a technical background.
  • Excellent English language skills are required (verbal & written), Arabic is a plus.
  • Experience with A/B testing tools and techniques and Google Analytics.
  • Excellent MS Office skills (Excel, PPT, Word, Visio, etc.).
  • Experience in CRM automation like Salesforce, Sprinklr and API integration testing.
  • Strong analytical skills and Big-data intelligence to build a robust reporting system for big operations.
  • Excellent attention to detail with strong organizational skills.
  • Experience in Customer Support process optimization and working in accordance with the given performance metrics within the function.
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