Sales Development Representative, LoyaltyPlay
Confirmed on the employer's own hiring board on Oct 20, 2026. First seen by Alion on Oct 15, 2026.
About Mistplay and LoyaltyPlay
Mistplay is the category creator and leader in the 'play-and-earn' mobile loyalty space, built to reward gamers for playing.
LoyaltyPlay is our B2B monetization platform, a powerful Gaming Reward Hub designed for mobile app Publishers. We partner with app owners (e.g., utility, commerce, or entertainment apps) to help them unlock a new, consistent revenue stream and boost user engagement. By integrating LoyaltyPlay, publishers can offer their users rewards (in-app currency) for installing and playing mobile games from our vast advertiser network. This creates a deep engagement loop and a powerful monetization channel for the publisher.
What you’ll do at Mistplay
Research and sequence named, scored accounts in the five verticals, aimed at the decision makers who own monetization, revenue, growth or loyalty: VP or Director of Monetization, Head of Revenue or Growth, app or loyalty product owner.
Run high-volume, multi-channel outbound by phone, email and LinkedIn Sales Navigator with sequencing automation; personalize on account news and market triggers.
Lead with the LoyaltyPlay value proposition: new revenue and higher user lifetime value from rewards-driven engagement.
Run a short discovery before you book: current monetization or loyalty stack, revenue goals, retention pain. Qualify against the ICP standard and hand every held meeting over with complete notes.
Book to the routing the Team Lead sets: current sellers first, from Jan 4 the BDMs and the Team Lead, overflow to the BDRs.
Log every activity in Salesforce the same day, and feed competitor and market observations back to the Team Lead.
What you’ll bring to Mistplay
6+ months in a high-volume sales development, lead generation or inside sales role, preferably in SaaS, adtech, mobile gaming or another B2B technology setting.
A record of meeting or beating a meeting or SQL quota.
Strong written communication: personalized messages, and the persistence to handle objections.
Comfort researching markets and segments on your own.
Strong CRM skills (Salesforce) and comfort with sequencing tools. Nice to have: Salesloft or similar; an understanding of mobile monetization (offerwalls, in-app advertising, loyalty programs) and user LTV.