Sr. Cloud Consultant- Salesforce

Salesforce Marketing Cloud Consultant: Developer

Location: Canada

About the role:

We are looking for Salesforce Marketing cloud consultant to design, build, integrate and optimize personalized, data - driven customer journeys. You will work closely with Marketing team, business teams from different functions and other Salesforce developer s to turn business requirements into scalable solution that connect Marketing cloud with Sitecore and other applications and manage subscription flow.

Key Responsibilities:

• Setup sandbox for development and testing for built Marketing cloud features

• Build and maintain data models, Data extensions, segmentation and SQL queries to support targeting and personalization

• Integrate marketing cloud with Salesforce Sales/Service cloud using Marketing cloud connect.

• Develop and consume REST/SOAP APIs to integrate Marketing cloud with Sitecore and other external systems, including event - triggered send and data synchronization

• Develop dynamic, personalized email templates and landing pages using HTML, CSS and AMPscript

• Monitor campaign performance, troubleshoot send, deliverability and automation issues, and ensure data quality and compliance.

• Document solutions, follow release and version - control practices and support QA/UAT

Requires Skills & Experience :

• 5+ years of Salesforce platform experience including 3+ years of hands - on experience with Salesforce Marketing cloud development

• Proficient in HTML and CSS including responsive, cross - client email design.

• Strong AMPScript skills including SQL and SOQL skills

• Strong understanding of Integration patterns, REST/SOAP/Pub - Sub APIs and JSON/XML etc.

• Strong understanding of Journey builder, Email studio and content builder, Analytics, Mobile studio, Einstein/AI - driven personalization

• Familiarity with Agile/ Scrum methodology and DevOps tools (Azure/Jira etc.)

• Strong communication skills

• Experience on Subscription management along with below skills will be useful.

• System Configuration & Governance

oBusiness Unit (BU) Management

oUser & Security Provisioning

• Reply Mail Management (RMM): Configuring auto - replies, routing rules, and handling unsubscribe requests at the platform level

• Data , Compliance & Reporting Management:

• Contact Deletion & Compliance: Managing subscriber counts, executing GDPR/CCPA contact deletion processes, and handling opt - out compliance.

oReport creating using Analytics builder

• System Health Monitoring :

• Setting up Manager for system errors, reviewing the Automation Studio error log

Nice to have: One or more of the below.

• Marketing cloud engagement consultant certification

• Marketing cloud Engagement Developer certification