Marketing Executive

Job Summary
MUA is looking for a creative and results-driven Marketing Executive to conceive, lead and implement marketing projects and campaigns that build brand awareness, affinity and loyalty. Reporting to the Assistant Marketing & Communication Manager, you will promote the Group’s products and services through a variety of channels, media, events, partnerships and sponsorships, supporting both our General Insurance and Life businesses, as well as other Group entities in Mauritius and East Africa.

Main Responsibilities
▪ Campaign planning & execution: Lead and implement approved marketing projects and campaigns end-to-end, with clear goals aligned to strategic and distribution objectives and a detailed operational plan, with a particular focus on General Insurance initiatives.
▪ Digital marketing & content: Drive marketing activation across internal and external digital platforms, keeping the company websites, social media and intranet regularly updated with engaging content, targeted campaigns and promotions.
▪ Brand management: Ensure consistent application of the MUA brand identity across all communication materials, coordinate the development of marketing collateral with our agency and oversee its production with suppliers.
▪ Events, partnerships & sponsorships: Develop partnerships and sponsorships, and coordinate the logistics of events, open days and customer activations to maximise brand visibility and engagement.
▪ Performance reporting: Monitor and report on campaign and product performance on a regular basis, recommending corrective actions and new ideas where appropriate.
▪ Agency, media & supplier management: Brief the communication agency, manage media bookings and placements, and build strong relationships with suppliers, negotiating prices, lead times and delivery.
▪ Market & competitor insight: Benchmark competitors gather client and market feedback, follow industry trends and contribute ideas for new products, services and campaigns.
▪ Budget & procurement: Contribute to marketing budget management and reporting, and follow the procurement process (tenders, supplier registration, purchase orders) for departmental projects.
▪ Stakeholder coordination: Work closely with stakeholders to ensure initiatives are delivered on time and in line with regulatory requirements.

Job Requirements
▪ A Bachelor’s degree in Marketing, Communication, Business Administration or a related field.
▪ A minimum of 5 years’ relevant experience in marketing and/or communication; experience within the insurance or financial services sector will be considered an advantage.
▪ Solid exposure to PR/communication and digital marketing (social media, website, Google Analytics), with proven experience managing campaigns, events, agencies and suppliers.
▪ Excellent oral and written communication and presentation skills in English and French.
▪ Proficiency in the Microsoft Office suite, especially Word, PowerPoint and Excel.

The company reserves the right to call only the qualified candidates for the selection exercises.
Applications received after the closing date might not be considered.
The company also reserves the right not to proceed with the vacancies.