Associate Manager, Channel Development Management

Company: Nestlé

Location: Nile Cluster - Egypt

Position Summary:

Develop the sub- channel strategy, design the AVA plans & programs to drive distribution, optimize TTS spending, and enhance channel growth and profitability.

Responsibilities:

• Deliver our Perfect Store plan identifying relevant growth potentials via customer analysis and implement/develop actionable measures
• Design Picture of Success for our key customers in regard of shelf, secondary placement and promotion efficiency
• Lead Customer Management projects with key customers
• Equip Sales Teams with relevant materials and tools and train/steer them to efficiently execute perfect store related topics. Support development of annual trade negotiations.
• Close collaboration with multiple functions internally and external stakeholders

• Developing annual channel plans that delivers on category/brand sales and in-store execution objectives.
• Transforming category/brand strategy into profitable shopper engagement programs and promotions at channel level.
• Setting Picture of Success guidelines and implementation across categories/channels.
• Develop channel portfolio and MSL at sub-channel and regional level.
• Monitor & ensure proper in-store visibility guidelines by retail environment.
• Planning of new product launches and setting KPIs and display guidelines for every channel.
• Participate in Demand forecasting process by providing relevant channel/category data to ensure setting accurate forecast figures in the Integrated Business Planning process.

Requirements:

• +3 to 5 years’ experience in Sales/Trade Marketing
• Must have worked as field sales TT & at least 3 years between General Trade, Field Sales Management & Sales operations).
• Strong knowledge of Nestle portfolio strategy, & TT Specific measures (MSL, Efficiencies, drop size, etc.) , driving direct distribution & in call execution.

Company: Nestlé

Location: Nile Cluster - Egypt

Position Summary:

Develop the sub- channel strategy, design the AVA plans & programs to drive distribution, optimize TTS spending, and enhance channel growth and profitability.

Responsibilities:

• Deliver our Perfect Store plan identifying relevant growth potentials via customer analysis and implement/develop actionable measures
• Design Picture of Success for our key customers in regard of shelf, secondary placement and promotion efficiency
• Lead Customer Management projects with key customers
• Equip Sales Teams with relevant materials and tools and train/steer them to efficiently execute perfect store related topics. Support development of annual trade negotiations.
• Close collaboration with multiple functions internally and external stakeholders

• Developing annual channel plans that delivers on category/brand sales and in-store execution objectives.
• Transforming category/brand strategy into profitable shopper engagement programs and promotions at channel level.
• Setting Picture of Success guidelines and implementation across categories/channels.
• Develop channel portfolio and MSL at sub-channel and regional level.
• Monitor & ensure proper in-store visibility guidelines by retail environment.
• Planning of new product launches and setting KPIs and display guidelines for every channel.
• Participate in Demand forecasting process by providing relevant channel/category data to ensure setting accurate forecast figures in the Integrated Business Planning process.

Requirements:

• +3 to 5 years’ experience in Sales/Trade Marketing
• Must have worked as field sales TT & at least 3 years between General Trade, Field Sales Management & Sales operations).
• Strong knowledge of Nestle portfolio strategy, & TT Specific measures (MSL, Efficiencies, drop size, etc.) , driving direct distribution & in call execution.