Product Marketing Manager
Confirmed on the employer's own hiring board on Nov 8, 2026. First seen by Alion on Jun 22, 2026. Nexperia scores B on the Alion truth index.
About the role
As a Product Marketing Manager, you will take commercial ownership of a semiconductor product portfolio throughout its lifecycle, from strategy and new product introduction through growth and portfolio optimisation.
Working across Marketing, Sales, R&D, Operations and Finance, you will turn customer and market insights into clear product priorities, compelling value propositions and business opportunities. You will combine strong technical expertise with commercial thinking to shape portfolio strategy, drive profitable growth and strengthen our market position.
This is a highly visible, international role for someone who enjoys working at the intersection of technology, customers and business.
What you will do
- Own and develop the product portfolio, defining product, positioning and cost-down roadmaps throughout the product lifecycle.
- Drive new product development and launches, creating robust business cases and supporting successful market introductions and volume ramp-up.
- Shape portfolio strategy and positioning based on customer needs, market developments, application trends and competitive insights.
- Drive business planning and execution, monitoring product performance and contributing to Product Group and S&OP planning.
- Develop pricing and commercial strategies in collaboration with Commercial Marketing and Finance to support profitable growth.
- Partner with Sales and Marketing globally to promote the portfolio, support customer opportunities and deliver product training and guidance.
- Monitor markets, technologies and competitors to identify emerging opportunities, risks and future portfolio priorities.
- Collaborate across R&D, Sales, Marketing, Operations, Logistics and Finance to ensure effective product development, launch and ongoing portfolio management.
What you will need
- A Master's degree in Engineering or Physics, or a technical Master's degree combined with Business Administration or Economics.
- Professional experience in product marketing, product management or application engineering within the semiconductor industry.
- Strong knowledge of semiconductor device physics, electrical engineering and electronic hardware design.
- A strong commercial mindset, with the ability to translate technical and market insights into product and business decisions.
- Excellent analytical and problem-solving skills, with a structured and data-driven approach.
- Strong communication and presentation skills, with the ability to engage customers and stakeholders across different functions.
- A proactive, entrepreneurial and customer-focused mindset, with the confidence to identify and pursue new opportunities.
- The ability to collaborate effectively in international, cross-functional teams.
Talent acquisition based on Nexperia vacancies is not appreciated. Nexperia job adverts are Nexperia copyright © material and the word Nexperia® is a registered trademark.
D&I Statement
As an equal-opportunity employer, Nexperia values diversity not just because it is the right thing to do but because diverse teams perform better. We are dedicated to being inclusive, and a proof point of this dedication is that we were the main partner of the very first Dutch Paralympic Team NL House during the Paris 2024 Paralympic Games. Our recruitment process is inclusive and accessible to all, and we consider all applicants fairly, as well as providing a safe work environment and reasonable adjustments where requested.
In addition, we offer our colleagues the possibility to join employee resource groups such as the Pride Network Group or global and local Women's groups. Nexperia is committed to increasing women in management positions to 30% by 2030.