Web Content Specialist

We are looking for a creative and detail-oriented Web Content Specialist to develop engaging, professional, and SEO-friendly content for our corporate website.

Key Responsibilities

• Create and refine website content across service pages, industry pages, landing pages, About Us, and other corporate sections.
• Understand business offerings and translate them into clear, compelling, customer-focused content.
• Develop content aligned with SEO best practices, keywords, and search intent.
• Work closely with leadership, marketing, design, and development teams to ensure content aligns with the overall brand and website strategy.
• Review and improve existing content for clarity, consistency, accuracy, and impact.
• Conduct competitor and industry research to identify content opportunities.
• Maintain consistent brand voice, messaging, terminology, and positioning across the website.
• Support creation of blogs, case studies, thought leadership, and other digital content when required.

Requirements

• 2+ years of experience in website content writing, copywriting, or digital content development.
• Strong written English and excellent editing/proofreading skills.
• Good understanding of SEO content writing and keyword optimization.
• Ability to create concise, engaging, and conversion-focused website copy.
• Experience writing for IT Services, Consulting, Technology, SaaS, or B2B organizations will be highly preferred.
• Ability to understand technical concepts and communicate them in simple, business-oriented language.

Preferred Skills

SEO | Website Copywriting | B2B Content | IT Services & Consulting | Content Strategy | Competitor Research | WordPress/CMS