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Location
Remote (United Kingdom)
Employment
Full-Time

Confirmed on the employer's own hiring board on Nov 5, 2026. First seen by Alion on Nov 1, 2026.

Overview
Company
Impact
Profile match
ParentPay Group is a British education technology company that supplies software to schools. Its products include the ParentPay cashless payment and school meal platform, the SIMS management information system and parent communication apps such as Schoolcomms. The group serves schools mainly in the United Kingdom, has development teams in India and Sri Lanka, and is headquartered in Coventry, England, United Kingdom.

As a Sales Advisor at Reading Cloud, you will serve as an energetic, relentless force within our new business sales team, tasked with expanding the reach of our premium library management systems.

This role is tailor-made for a vigorous go-getter, who thrives on scouting for new business opportunities and proficiently lands deals within the UK's primary and secondary school market.

We're on the hunt for a metrics-obsessed individual who thrives on performance monitoring and uses it as their roadmap to success. You don't shy away from targets; instead, you set ambitious ones and strive tirelessly to exceed them. This role is all about proactive outbound efforts, unyielding cold calling, optimising conversion rates and transforming those initial contacts into successful long-term business relationships.

Key Responsibilities

Your primary mission is to drive revenue, relentlessly hitting the phones to seek and seize opportunities, turning cold calls into warm connections, and exceeding sales targets. You thrive on performance metrics and are motivated by the thrilling challenge of continuously raising the bar.

  • A significant aspect of your role is cold calling. Rejection doesn't deter you; instead, it fuels your determination. You understand that every "no" brings you closer to a "yes", and with each call, you aim to convert cold leads into profitable partnerships within the primary and secondary school market.
  • Exceptional organisational skills are critical in managing your bustling sales pipeline, juggling an extensive list of leads and calls, and ensuring efficient time management. Your strategies are not just reactive but proactive, always planning for maximum future potential.
  • Communication and interpersonal skills are your weapons. You're adept at building a solid rapport with clients and team members, maintaining a positive and goal-driven attitude despite the challenges.
  • You will be adept at giving persuasive demonstrations and landing key messaging around product value to all stakeholders and decision makers in a prospect’s organisation.
  • Your natural enthusiasm will shine when attending events that provide the opportunity to generate leads and engage directly with prospects.
  • As a key team player, you'll actively support the line manager with innovative ideas for enhancing team dynamics, boosting morale, and implementing successful campaigns. As a result, you're not just a team member but a catalyst, inspiring and driving others to reach their full potential.

Skills, Knowledge and Expertise

  • Ability to speak confidently and articulately with senior leadership contacts in primary and secondary schools, including Head Teachers, Deputy Heads, and Literacy Leads, while showcasing a shared passion for learning outcomes.
  • A versatile salesperson, resilient and able to deal with setbacks, manage inbound and outbound sales and maintain a strong pipeline in line with business forecasting model and expectations.
  • Strong team player, willing to help others, collaborate effectively, and contribute innovative ideas to motivate staff, drive sales, and open new sales opportunities.
  • Good technical ability, including a basic understanding of SaaS/Hosted solutions and general MS Office solutions (Outlook, Word, Excel, Teams), and the ability to fully explain and demonstrate the product when necessary.
  • Must have experience in using Hubspot as a CRM
  • Leads by example in stature, target-driven, reasoning within the department, supportive of the management team, and self-motivated.
  • Make a high volume of high-quality outbound telephone calls to new business prospects/existing customers (50 calls per day) to uncover their needs and sell Reading Cloud software.
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