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Salary
$53k per year
Location
In office (Calgary)

Confirmed on the employer's own hiring board on Nov 13, 2026. First seen by Alion on Nov 6, 2026.

Overview
Company
Impact
Profile match
Performance Food Group is an American food and foodservice distribution company. Its Foodservice, Vistar and Convenience segments supply independent and chain restaurants, schools, healthcare facilities, vending operators, theaters and convenience stores. It operates distribution centers across the United States and Canada. The company traces its roots to 1885 and is headquartered in Richmond, Virginia.

We Deliver the Goods:

  • Competitive pay and benefits, including Health & Wellness Benefits, Employee Stock Purchase Plan, RRSP, Paid Direct Drug Card, & Scholarship Opportunities for children of associates, Paid Time Off, and much more
  • Growth opportunities performing essential work to support North America’s food distribution system
  • Safe and inclusive working environment, including culture of rewards, recognition, and respect

Position Details:

  • We offer a competitive salary during training. Post training, reps will earn commissions + subsidy until they scale their territory to 100% commission. Total target compensation of $75,000+!
  • Car allowance, fuel card and company cell phone benefits available!
  • 80% Driving Travel Required: This role requires the ability to drive to and from customer locations across the assigned sales territory. Some overnight stays may be required.
  • Territory will cover Western and North-Central Alberta, western edge of the Edmonton region through the Highway 16 corridor to Jasper, with coverage including Westlock, Onoway, Wabamun, Alberta Beach, Morinville, Legal, Fort Assiniboine, Tomahawk, Edson, Hinton, Jasper, and surrounding communities

Position Purpose:

The Sales Representative position offers an exciting chance to fuel our company's growth. You'll oversee a broad array of existing independent convenience stores customers, driving sales through our varied foodservice and convenience programs. Your role extends beyond maintaining existing customers; it involves tapping into new customers and forging strong business relationships. This role isn't just a job, but a thrilling journey of building success stories and enhancing profitability store by store, with your compensation directly reflecting these achievements.

Are you up for this exciting challenge? We seek a standout candidate, one who not only reaches but exceeds expectations, blending charisma, innovation, and customer engagement with a keen understanding of the competitive market. We value a competitive edge, sharp critical thinking, and superior communication skills.

Responsibilities:

  • Grow sales and profit margins through execution on sales strategy and territory management, planning a sales approach customized with individual customers.
  • Prospecting and onboarding of new customer accounts, including cold calling to ensure a robust pipeline of opportunities.
  • Educate the customer on convenience and foodservice programs, new product promotions, marketing policies, service, delivery specifics, and industry activities.
  • Review daily/weekly/monthly reports with the store manager and assist with any opportunities that may arise.
  • Minimizes accounts receivable problems by monitoring accounts for compliance with credit terms and follows-up on any problems.
  • Maintains awareness of pricing trends within sales territory, particularly for products, to ensure competitive pricing.
  • Identify opportunities for campaigns, services, and distribution channels that will lead to an increase in sales.
  • Participate in relevant industry events and networking opportunities.
  • Performing additional duties as assigned.

The ideal candidate should possess the following:

  • Proven success with closing sales for a variety of product lines with B2B
  • Proven and successful sales ledger travel & effective time management experience.
  • Detail minded and organized, with an ability to work independently with little direction.
  • Strong communication and presentation skill set with a demonstrated ability to conduct professional, results driven customer presentations.
  • Intermediate abilities with Microsoft Office Suite including Excel, PowerPoint & Power BI
  • Energetic and entrepreneurial spirit with competitive drive.
  • Sales professional with experience and track record of growing market share
  • Proven success with relationship building and providing consultative services for customers
#CM-ALL
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