Sales Director - West

What you will do

• Own the sales strategy and revenue targets for the entire region, translating company goals into a regional plan and quota model across multiple teams
• Lead and develop a regional sales organization - including front-line managers and individual contributors - driving consistent goal and quota attainment
• Define, monitor, and report on regional KPIs, pipeline health, and forecast accuracy to senior leadership, while still digging into individual deal-level metrics
• Stay hands-on in the field: join key deals, lead executive-level conversations, and directly coach reps through complex or strategic opportunities alongside their managers
• Run regular deal reviews, pipeline inspections, and coaching sessions, reinforcing sales methodology at both the manager and rep level
• Build, scale, and mentor the regional team, developing front-line leaders and growing top talent into their next roles
• Partner with cross-functional leadership (Marketing, Product, Channel, RevOps) to shape regional go-to-market strategy and build repeatable processes for new business
• Own regional headcount planning, hiring, and personnel management across the territory
• Set the standard for onboarding, enablement, and continuous learning across the region
• Champion and codify sales best practices, ensuring they scale consistently across teams
• Drive disciplined use of Salesforce.com and related tooling to manage activity and deliver an accurate regional forecast

Experience and qualifications

• 5+ years of proven sales leadership experience, including managing managers and/or multiple teams while owning a regional number
• 5+ years of successful technology software B2B sales experience; ideally in a SaaS or subscription model
• Demonstrated success building and scaling sales organizations, with a track record of developing front-line leaders
• Strong strategic and operational planning skills - territory design, resource allocation, and forecasting at a regional level
• Proven motivational, leadership, and team-building skills, with a passion for growing both reps and managers
• Strong strategic selling skills - assessing problems, prioritizing sales efforts, and taking focused action; experience with Command of the Message a plus
• Experience growing a region through multiple channels: customer expansion, outbound prospecting, and channel partners
• Excellent written and verbal communication, executive presence, and listening skills
• Experience deploying and managing through specific sales methodologies at scale
• Strong experience with Salesforce.com and sales analytics tooling