Senior Tracking Manager - GA4 / GTM / Server-Side Tracking (m/f/d)
At Statista, we’re all about facts and data, for we are the world's leading business data platform. By providing reliable and easy-to-use data as well as various data analytics products and services, we empower people worldwide to make fact-based decisions.
Founded in Hamburg in 2007, we have quickly grown into a global company with offices in major cities such as London, New York, Berlin and Tokyo. And we still have a lot of plans. Our constant growth does not only prove our success, but also keeps creating new development and career opportunities for our employees.
We value and celebrate our diverse culture. You are welcome here for who you are, no matter where you come from, what you look like, or whether you prefer bar graphs to pie charts. Your story matters - keep writing it as part of our team.
Are you ready to join us?
About the Role
Own and scale our end-to-end tracking setup across web and server-side environments. You’ll define event architecture for a modern SPA, ensure high-quality data, and partner with product and engineering on experimentation and performance analysis.
What You’ll Do
Own tracking across GA4, GTM, and server-side (sGTM)
Design event architecture and data layers for SPAs
Define and implement tracking plans for product and marketing
Enable A/B testing and experimentation tracking
Ensure data quality, consistency, and GDPR compliance
Integrate analytics and third-party tools
Collaborate with product, engineering, and data teams
What You Bring
Experience in web analytics, tracking, or product analytics
Strong hands-on skills with GA4, GTM, and server-side tracking
Experience with SPA tracking, data layers, and event design
Good understanding of JavaScript and tracking implementation
Familiarity with APIs, backend setups, and databases (e.g., Redshift, PostgreSQL)
Experience with A/B testing and data-driven product decisions
Knowledge of GDPR and consent management
Plus: AWS, analytics/data engineering background, or experience in complex platforms
What we offer
In addition to our great team, culture, and our shared goal of empowering people with data, there are many other things that make Statista a great place to work! Join us and benefit from:
Work from abroad up to 30 calendar days a year
Hybrid work and flex-time
International team and social events
Subsidized urban mobility and access to fitness and wellness options
Free access to Langdock and all its amazing functionalities
Career & training opportunities
Attractive locations and modern offices
Mental health support with OpenUp
Some of the benefits listed here apply only to the German entity and to Junior-level roles or above.