Project Manager
Confirmed on the employer's own hiring board on Nov 1, 2026. First seen by Alion on Nov 1, 2026.
Job Description
Skill Set :
marketing analytics
Total Experience :
10.00 to 18.00 Years
No of Openings :
1
Job Post Date :
06/10/2026
Job Expiry Date :
07/11/2026
Domain :
IT
Location :
PUNE [India]
Job Reference No :
4105359
Job Summary
Marketing Technology Product Engineer
Purpose
The Marketing Technology Product Engineer will take
ownership of the implementation, and governance of
the organisation‿s marketing technology ecosystem,
supporting a mobile first fintech platform.
This role is responsible for ensuring that marketing
platforms are:
Accurately capturing and processing user
data
Reliably integrated across systems
Secure, compliant, and governed
Operationally stable and scalable
The role acts as the technical owner of the MarTech
stack maintaining strong control over data,
integrations, and platform usage.
Own integration, and governance of the MarTech ecosystem (Segment, Mixpanel, Adjust, MoEngage/Clevertap)
Enforce event tracking standards and governance, ensuring consistency and accuracy across mobile applications
Oversee data flows and integrations between marketing platforms, mobile applications, and internal systems
Ensure data quality, consistency, and traceability across all marketing tools
Support onboarding processes and usage policies for marketing SaaS platforms, preventing tool sprawl and
duplication
Maintain access controls, data handling policies, and auditability of marketing data flows
Monitor and improve operational reliability of marketing data pipelines and integration
Track KPIs to measure data quality, platform reliability, and marketing enablement
Reconcile platform metrics against internal systems and report discrepancies
Support integration across iOS, Android, and web releases
Maintain documentation of integrations, data flows, and platform configurations
Run periodic access recertification and flag orphaned or over privileged accounts
Support vendor onboarding and offboarding, including data migration and exit obligations
Experience
5+ years of experience in Marketing Technology,
Product Analytics, or Growth Engineering
Hands on experience with at least 2‿3 of the following
platforms:
Segment (or similar CDP/event pipeline)
Mixpanel (or Amplitude)
Adjust (or AppsFlyer)
MoEngage / Clevertap / Braze
Experience working with mobile applications
(iOS/Android) and event tracking frameworks
Strong understanding of:
Event tracking design and governance
Data pipelines and integrations
Attribution models and marketing analytics
Experience managing SaaS platforms and vendor
ecosystems
Experience working in cross functional teams
(marketing, product, engineering)
Basic to intermediate SQL for data validation and
reconciliation
Comfortable reading REST API responses, webhooks,
and JSON payloads
Understanding of identity resolution (track vs.
identify) and session analytics
Familiarity with install tracking and deep linking
KPI Description
Event Tracking Accuracy:% of critical user events correctly captured and consistent across Segment,
Mixpanel, and engagement tools
Platform Reliability: Stability of data pipelines and integrations
Audit Readiness: Ability to demonstrate controlled, traceable data flows and compliance with
policies
SaaS Governance Compliance:% of marketing tools aligned with onboarding, access, and governance standards
Campaign Automation
Coverage:% of campaigns executed via automated journeys (MoEngage/Clevertap) vs
manual execution