Account Manager - GBS

岗位职责 / Responsibilities

TikTok's Global Business Solutions (GBS) regional sales and advertising teams drive revenue growth by promoting our advertising solutions, onboarding clients, and running campaigns that deliver measurable results.

Client needs, market trends, and performance expectations shift constantly, and differently in every market. We build strategy accordingly, turning those moving pieces into advertising solutions that work and client partnerships that last.

You will help businesses grow on a global platform, working on the campaigns and relationships that turn advertisers into long-term partners.

The GBS team at TikTok partners with leading advertisers to drive strategic business growth through innovative and effective marketing solutions. As TikTok Shop continues to scale in the region, our team plays a key role in helping advertisers unlock long-term value through strong account management, solution excellence, and sustainable growth. We are committed to delivering best-in-class client service, actionable insights, and consultative support to help our clients maximize the value of TikTok Shop Ads.

We are looking for an Account Manager to support the growth and success of TikTok Shop Ads across a portfolio of enterprise and mid-market clients. In this role, you will be responsible for managing and growing post-sale client relationships, driving product adoption, and helping advertisers achieve their business and marketing objectives through data-driven and consultative solutions.

You will serve as a trusted partner to clients and work closely with Sales, Product Marketing, Product, Measurement, and TikTok Shop cross-functional teams to deliver strong campaign performance, solve client challenges, and identify sustainable growth opportunities within existing accounts. Success in this role requires a strong client service mindset, commercial acumen, analytical problem-solving, and the ability to thrive in a dynamic and fast-paced environment.

Responsibilities

- Manage and grow post-sale client relationships across a portfolio of enterprise and mid-market accounts, with a focus on retention, product adoption, and long-term business growth.

- Act as a trusted advisor to advertisers by providing strategic guidance on TikTok Shop Ads solutions, campaign setup, optimization, and performance improvement.

- Monitor, analyze, and interpret campaign and business performance data to deliver actionable insights and recommendations that help clients achieve stronger commerce outcomes.

- Drive client education on product capabilities, best practices, measurement solutions, and relevant company updates to improve advertiser effectiveness and adoption.

- Identify upsell, cross-sell, and scaling opportunities within existing accounts, and partner closely with the sales team to unlock incremental revenue growth.

- Conduct regular business reviews and build consultative, long-term relationships with clients by aligning on performance priorities, growth opportunities, and activation plans.

- Partner with Product, Measurement, Product Marketing, and TikTok Shop teams to troubleshoot campaign issues, improve delivery quality, and ensure effective cross-functional support for clients.

- Capture and communicate market feedback, client pain points, and product opportunities to internal stakeholders in order to influence product improvement and go-to-market strategies.

- Act as a subject matter expert in TikTok Shop Ads and commerce media solutions, contributing to internal knowledge sharing, case studies, and capability building across teams.

- Maintain operational excellence in campaign management, execution follow-up, and client servicing while managing multiple priorities in a fast-evolving environment.

任职要求 / Requirements

Minimum Qualifications

- 4+ years of experience in account management, client services, customer success, or digital marketing roles.

- Proven experience managing key advertiser relationships and driving post-sale account growth in digital advertising, eCommerce, or media environments.

- Strong understanding of performance marketing, the eCommerce ecosystem, and auction-based advertising or retail media models.

- Demonstrated ability to analyze campaign performance and translate data into business insights and strategic recommendations.

- Excellent communication, client management, and presentation skills, with the ability to influence cross-functional stakeholders.

- English proficiency is required because the role involves frequent communication with global teams and stakeholders across global markets.

Preferred Qualifications

- Experience working with commerce or marketplace platforms (e.g., Amazon, Mercado Livre, Shopee, etc.).

- Experience supporting or managing performance-based advertising products and campaign optimization.

- Strong analytical skills, including advanced Excel capabilities; SQL knowledge is a plus.

- A proactive, solutions-oriented mindset with the ability to navigate ambiguity and identify opportunities for improvement.

- Strong organizational skills and the ability to prioritize effectively in a fast-paced environment while maintaining attention to detail.

- Experience collaborating with cross-functional teams such as Product, Marketing, Analytics, and Measurement.

*Please submit your resume in English.*