Sales Manager

Sales Manager is responsible for leading and developing key account management activities nationwide, driving revenue growth, strengthening customer relationships, and expanding market share across key business sectors. The role oversees the performance and development of the national key accounts team, develops effective sales strategies, and ensures the achievement of business objectives, revenue targets, and customer satisfaction goals.

Key Responsibilities

Sales Strategy & Business Development

• Develop and implement national sales strategies to achieve revenue growth, customer acquisition, retention, and market expansion objectives.
• Identify and pursue new business opportunities across key industries and develop strategic relationships with major customers.
• Lead negotiations and close commercial agreements with large corporate clients.
• Drive upselling and cross-selling initiatives to maximize revenue from existing and new customers.
• Monitor market trends, competitor activities, customer demand, and industry developments to identify business opportunities and risks.
• Contribute to the development of annual budgets, revenue forecasts, sales targets, and business plans.

Key Account Management

• Lead and manage national key account operations to ensure strong customer relationships and sustainable business growth.
• Develop tailored solutions that meet customer requirements and enhance service delivery.
• Promote the adoption of automated solutions and digital tools to improve customer experience and operational efficiency.
• Monitor account performance, identify improvement opportunities, and implement corrective actions where required.
• Maintain comprehensive customer and industry information to support account planning and commercial decision-making.

Leadership & Team Management

• Lead, coach, and develop the key accounts team to achieve individual and departmental sales objectives.
• Establish performance targets, monitor KPIs, and provide regular performance feedback.
• Identify training and development needs and implement initiatives to improve sales capabilities and effectiveness.
• Develop workforce and manpower plans in line with business requirements.
• Support talent development, succession planning, and employee career progression.

Performance Management & Reporting

• Monitor national and regional sales performance against approved targets and budgets.
• Prepare and present sales reports, forecasts, performance analyses, and strategic recommendations to senior management.
• Identify sales performance gaps and implement action plans to improve productivity and profitability.
• Ensure effective sales processes, compliance with company policies, and timely completion of reporting requirements.
• Participate in sales audits and lead continuous improvement initiatives.

Cross-Functional Collaboration & Governance

• Collaborate with internal departments to support customer requirements, business development initiatives, and new projects.
• Evaluate business opportunities against company policies, commercial objectives, and operational capabilities.
• Support senior management in strategic projects and business initiatives.
• Ensure compliance with applicable company policies, procedures, and governance requirements.
• Promote workplace health, safety, environmental awareness, and business continuity practices within the department.

Required Skills & Competencies

• Strong national sales strategy and business development capabilities.
• Advanced key account management and negotiation skills.
• Strong knowledge of sales processes, products, and commercial solutions.
• Excellent understanding of the Saudi market, regional territories, and competitive landscape.
• Proven leadership, team development, and performance management capabilities.
• Strong analytical, planning, organizational, and decision-making skills.
• Excellent relationship management, networking, and communication skills.
• Proficiency in Microsoft Office applications and relevant business systems.
• Advanced English proficiency.

Key Success Measures

• Achievement of national revenue and sales targets.
• Growth in key account revenue and market share.
• New customer acquisition and existing customer retention.
• Team productivity and achievement of individual sales KPIs.
• Customer satisfaction and quality of account management.
• Sales forecasting accuracy and budget performance.
• Successful implementation of business development initiatives.

Requirements

Qualifications & Experience

• Bachelor's degree in Business Administration, Sales, Marketing, or a related field.
• A postgraduate qualification is an advantage.
• Minimum of 5 years of relevant professional experience, including at least 2 years in a managerial role, preferably within the logistics, courier, transportation, or freight forwarding industry.

Alternatively, candidates with a diploma or relevant professional certifications may be considered with:

• Over 8 years of logistics, courier, or freight forwarding experience, including at least 3 years in senior management; or
• Over 10 years of relevant industry experience, including at least 5 years in management.