PPC Trainee / Junior PPC Executive (Google Ads & Meta Ads)

We are looking for a motivated PPC Trainee / Junior PPC Executive to join our digital marketing team. This role is ideal for a candidate who has completed 6 months of training or an internship in Google Ads and Meta Ads and is eager to build a career in performance marketing. You will work under the guidance of senior PPC executives to learn and execute live campaigns, gaining hands-on exposure to real client accounts and budgets.

Key Responsibilities

• Assist in setting up, monitoring, and optimizing PPC campaigns on Google Ads (Search, Display, Shopping) and Meta Ads (Facebook & Instagram)
• Support keyword research, audience research, and basic competitor analysis
• Help create and test ad copies, headlines, and creatives under supervision
• Monitor daily campaign performance and report anomalies or opportunities to senior team members
• Learn to track key metrics such as CTR, CPC, CPA, ROAS, and conversion rate
• Assist with conversion tracking setup (Google Tag Manager, Meta Pixel) under guidance
• Support A/B testing of ads, audiences, and landing pages
• Help prepare basic performance reports using Excel/Google Sheets
• Stay updated on Google Ads and Meta Ads platform updates, features, and best practices
• Coordinate with design/content team for creatives and landing page requirements
• Take ownership of small campaigns/tasks as skills develop, with growth into independent campaign management

Requirements

• Completed a 6-month training/certification course in Google Ads & Meta Ads (institute training, internship, or online certification accepted)
• Basic understanding of PPC concepts - campaign structure, bidding, targeting, and ad formats
• Familiarity with Google Ads Manager and Meta Business Suite/Ads Manager (practice accounts or live projects both acceptable)
• Basic knowledge of Google Analytics (GA4) is a plus
• Strong willingness to learn, good analytical thinking, and attention to detail
• Good communication skills (written and verbal)
• Comfortable working with Excel/Google Sheets for reporting
• Bachelor's degree in Marketing, Business, Commerce, or a related field (preferred, not mandatory)

Preferred / Good to Have

• Google Ads or Meta Blueprint certification
• Any live/practice campaign experience during training
• Basic understanding of SEO or social media marketing

What We Offer

• Hands-on training and mentorship from experienced PPC professionals
• Exposure to live client campaigns and real ad budgets
• Clear growth path into a full-fledged PPC Executive role