Business Development Representative

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Experience: 2+ yrs

Location: Kolkata, West Bengal, India

As a Business Development Representative, you will spearhead the growth of our cybersecurity solutions by engaging prospects, nurturing leads, and driving revenue through targeted outbound campaigns. You will collaborate closely with the sales and marketing teams to design and execute effective outreach strategies using Salesforce, HubSpot, and advanced sales intelligence tools. Your deep understanding of cybersecurity challenges will enable you to articulate value propositions that resonate with key decision-makers across industries. By consistently meeting and exceeding outreach and conversion metrics, you will play a pivotal role in expanding our market presence and building lasting customer relationships.

Requirements

• Identify and qualify new business opportunities within the cybersecurity domain through market research and prospecting.
• Execute outbound sales campaigns via phone, email, and social media to generate qualified leads.
• Manage and update deal pipelines in Salesforce, ensuring accurate forecasting and reporting.
• Utilize HubSpot to track engagement, nurture leads, and automate follow-up sequences.
• Deploy sales intelligence tools (e.g., LinkedIn Sales Navigator, ZoomInfo) to uncover buyer insights and decision-maker relationships.
• Conduct high-value presentations and product demos to technical and non-technical stakeholders.
• Collaborate with marketing to refine messaging, collateral, and lead scoring criteria.
• Negotiate and close initial agreements, ensuring alignment with company pricing and policy frameworks.
• Provide feedback to product and service teams on market trends and competitive threats.
• Maintain meticulous records of all interactions and outcomes in CRM systems for continuous improvement.
• 2+ years of experience in outbound sales or business development within the cybersecurity industry.
• Proven track record of consistently meeting or exceeding quarterly sales targets.
• Hands-on expertise with Salesforce and HubSpot, including advanced automation and reporting capabilities.
• Strong knowledge of sales intelligence platforms and ability to leverage data for strategic outreach.
• Excellent verbal and written communication skills, with the ability to engage C-suite executives.
• Demonstrated ability to build and maintain a robust sales pipeline from prospecting to close.
• High level of self-motivation, resilience, and a growth-oriented mindset.
• Experience in consulting on security solutions and understanding of threat landscapes.
• Familiarity with agile sales methodologies and remarketing tactics.
• Fluency in English and proficiency in Hindi or Bengali is preferred for local market outreach.