Overview
News
Technologies
Salaries
Products
People
Growth
Offices
Jobs
Financials

Funding and backers

Hiring now
5
+2 posted in 30 days
Backers
3
NextView Ventures, Precursor Ventures
Momentum
41/100
hiring for its size, a new city, in the news
Last sign of life
this month
a posting or a news item
The story so fareach stage dated by its source: the company's releases, the press, registers, filings
Sep 22 First executive search Director of Procurement & Raw Materials Strategy 2018 Founded
Tractionpublic signals, read monthly
Web presence
top 2%
of 133.2M domains by links, Common Crawl
Registers and programsofficial lists and records that name the company
Legal entity Bobbie Baby, Inc. its site
Backed byfrom the funds' portfolios and accelerator catalogs
Investors in similar startupsfunds that back the companies most like this one
Similar startupsby what they do, their industry and backers
CerebellyVenture round $1.4M · 17 mo ago
Cerebelly offers organic baby purees and smart bars with 16 brain-supporting nutrients. Created by a neurosurgeon, our science-backed baby…
Ready. Set. Food!Founded 2017
Ready. Set. Food! Our patented system is the safe, easy, and effective way to start early allergen introduction with you baby…
Little FreddieVenture round · 4 yr ago • 11-50 employees
Discover our award-winning organic baby food made with real ingredients and no nasties. Nutritionist-approved recipes to make mealtimes…
Instant HydrationVenture round $16.5M · 11 mo ago • Founded 2022 • 51-200 employees
Electrolytes formulated with premium, all-natural and organic ingredients. Instant Hydration replenishes you faster and longer than water…
Cheese Makers1-10 employees
Discover Mexican Style Cheeses at Cheesemakers. Experience bold, authentic flavors for your culinary creations.
Founded by Gabrielle Union and Dwayne Wade, PROUDLY baby care was created to care for dry, sensitive skin and textured hair using gentle…

Visa sponsorship

  • United States · Filed H-1B visas in the last two years

Visa details by country

Overview

European style organic baby formula that meets the U.S. FDA's nutritional requirements. Bobbie is the only female-founded and mom-led baby formula company in the U.S.

News

News YahooFinance 1 month ago
Bobbie and Nara Smith Partner in New Satirical Campaign, Dismantling the Myth of Perfect Parenting
HEATH, Ohio, September 16, 2026--Bobbie, the organic, mom-founded infant formula company shifting culture around infant nutrition, today announced its newest national brand campaign featuring model, lifestyle creator, author of Homemade and mother of four
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Report
News adweek 1 month ago
Bobbie Enlists Nara Smith for a Satirical Take on Parenting Pressure
Bobbie enlisted influencer Nara Smith to stress the point that some things, like baby formula, cannot be made from scratch.
Read more
Report
News adweek 2 months ago
Bobbie's New CGO on Her Plan to Take It From Formula Disruptor to Household Name
Stacey Andrade-Wells helped make Liquid I.V. a culturally relevant brand. Now she's bringing what she learned to Bobbie.
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Report
News New York Post 12 months ago
Baby formula company slashes prices for SNAP-eligible families amid government funding chaos
Government funding can stop, but feeding can't. Amid government shutdown chaos, baby formula brand Bobby has announced prices will be cut in half for SNAP-eligible families.
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Report
News adweek 1 year ago
Cardi B Joins Bobbie to Fight Feeding Shame and Maternal Inequity
Cardi B stars in Bobbie campaign that wants to help parents feel better about their feeding choices, while raising awareness of the maternal mortality crisis.
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Report
News Vogue 1 year ago
How Motherhood-And Milk Production-Inspired Cardi B's Next Act
Cardi B is using her platform-and partnering with Bobbie-to speak up for fellow moms.
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Report
News Forbes 2 years ago
How Bobbie Founders Disrupted A $70B Industry -Sparking A Mom Movement
Laura Modi, Sarah Hardy Female entrepreneurs and founders of infant formula brand Bobbie are on a mission to advocate for motherhood and parenting on Capitol Hill.
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Report
News adage.com 2 years ago
Watch Naomi Osaka star in new Bobbie baby formula campaign
The tennis champion and mother is teaming up with DTC baby formula brand Bobbie for a new campaign.
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Report
Show more news

Tech stack

Technologies named in job postings at Bobbie over the last 12 months, by layer, with the share of postings for each.
Technologies in use
4
Postings analysed
4
Stack modernity
69/100
Languages
JavaScript
Cloud & platforms
Figma
Developer tools
Microsoft Excel
Practices & domains
A/B Testing
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Salary insights

Compensation ranges based on this company's open jobs
Median
$188k
Typical range
$175k – $200k
Open positions
2
2 Jobs
Staff 50%
Architect 50%
Level Jobs Median Typical range
Staff 1 $175k $175k
Architect 1 $200k $200k
Highest paying role Director of Procurement & Raw Materials Strategy $200k
Normalized to USD per year

Growth

Hiring Momentum
81/100
Scaling fast
Open positions
5
5 opened / 7 closed in 30 days
Median time-to-fill
48 days
faster than 29% of the market
ATS activity
Every ~3 hours
Today
Hiring Dynamics +100%
Hiring Focus
The percentage next to each role is its share of the company's job openings over the last 90 days; the arrow shows the shift versus the previous period.
Marketing
30% ▼
QA
10% ▼
Product
10% ▲
Administrative
10% ▲
Design
10% ▲
Sales
10% ▲
Activity Timeline
New location: United States Oct 2026
Added Smartsheet to stack Sep 2026
Added Microsoft Excel to stack Sep 2026

Offices

Where the company hires and what each office is for
Cities
2
Hiring now
1
Countries
1
Busiest office
Heath
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Headquarters Builds here Office with open vacancies No open vacancies right now Tap a pin for the office
Heath United States
HQ
Heath, Ohio
2 open roles 3 posted in 90 days
hires for Field & Service
seen since Jan 2024 careers board, company site, job postings
Washington United States
Regional office
Washington, DC
careers board

Jobs

$149k – $175k per year • Equity • Remote (United States) • United States
JavaScript
A/B Testing
Design
Figma
Management
Stripe
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