Area Sales Representative (Enugu)

Main Responsibilities / Tasks

• Responsible for the growth of BIC business in the Sales Area recruits’ new customers and enhance satisfactions of existing customers.
• Generate sales order and ensure delivery of products in the assigned sales areas and outlets
• Efficient retail redistribution of all BIC products and effective coverage of relevant outlets in the assigned sales areas
• Regularly review of performance with the regional managers and customers in line with agreed target.
• Develop coverage Plan for the territory.
• Seek new sales opportunities within designated sales areas.
• Flawless implementation of SFA and other projects in sales areas.
• Flawless promotion execution and POSM deployment

Key Performance Indicators

• Achieving sales targets; Volume and Value
• Achieves coverage plan and number of new outlets listing
• Frequency of orders and cash collection
• Speed to shelf and high impact visibility
• Strong Numeric and Weighted Distribution of BIC products in region.

Complex Criteria:
Professional skills:

• R - Business and results oriented with proven negotiation skills
• R - Able to identify new sales opportunities
• D - Understand needs of customers and provide solution lead
• R - Hard working, rigorous, well organized and able to work autonomously
• R - Ability to complete assigned task within a short period of time
• D - Analytic, accurate and quick interpretation of figures

Personal skills:

• R - A self-starter, working under their own initiative... and a completer/finisher
• R - Ability to analyze and provide clear recommendations
• R - Good communication skills writing & verbal
• R - Build strong relationships with both key external and internal customers
• R - Energy and passion for achievement of own commitments and delivering company objectives
• D - Able to influence and persuade others to take a specific course of action