B2C Community Manager
First seen by Alion on Nov 14, 2026.
B2C Community Manager
Location: Lagos
Employment Type: Remote
About Breet
Breet is a crypto payment platform that makes crypto spendable for individuals and businesses across Africa.
We're looking for a highly proactive, creative, and energetic B2C Community Manager to build and manage vibrant online communities around Breet.
This is NOT a social media posting role. We need someone who knows how to spark conversations, keep communities active and make people genuinely excited to interact with our brand.
You should understand internet culture, know what gets people talking, and have the ability to turn an ordinary social media page into an active community.
We want someone who can keep Breet's X and Instagram communities buzzing, jump on relevant conversations, create engagement opportunities, and consistently find ways to get people talking about Breet.
You should be naturally curious, quick-thinking, highly social, and comfortable engaging audiences in real time. You don't wait for engagement to happen. You create it.
What You'll Do
As our B2C Community Manager, you'll take ownership of Breet's online communities, driving daily engagement, building relationships with users, and creating an active and engaging brand presence across our community channels.
You shall perform the following duties:
a) Community Engagement: Own day-to-day engagement across Breet's X, Instagram, and other community channels. Keep conversations active, respond to interactions and ensure our communities never feel neglected.
b) Conversation Generation: Proactively create conversations, ask engaging questions, start discussions, run polls, and develop interactive activities that encourage people to participate.
c) Real-Time Engagement: Stay on top of trending topics, viral conversations, internet culture, and relevant happenings. Identify opportunities for Breet to join conversations and get people talking about the brand.
d) Community Growth: Develop creative initiatives that attract new followers, encourage participation and turn passive followers into active community members.
e) Brand Advocacy: Build relationships with loyal users, identify community advocates, encourage user-generated content and create opportunities for customers to share their Breet experiences.
f) Community Culture: Develop a distinct community personality and engagement style that makes Breet relatable, memorable and fun to interact with.
g) Customer Engagement: Respond to questions, feedback, and complaints, ensuring users feel heard. Identify recurring issues and escalate them to the relevant teams.
h) Community Insights: Monitor conversations, audience sentiment, and community feedback. Identify what users care about and share insights that can inform the Growth and Product teams.
What We're Looking For
We're looking for someone with serious community-building instincts. You should be able to identify opportunities for engagement, understand what gets people talking online, and create conversations that make users feel like part of something.
You should have:
- 4+ years of experience in community management, preferably within B2C, fintech, crypto, or consumer technology.
- Excellent communication and conversational writing skills.
- Strong understanding of X and Instagram, including their cultures, trends, and engagement dynamics.
- Deep understanding of internet culture, trends, memes, and what drives online conversations.
- Ability to generate creative engagement ideas and execute them independently.
- Strong sense of humour, creativity, and the ability to communicate with different audiences.
- Experience growing and managing active online communities.
- Proactive, highly responsive, and comfortable engaging audiences in real time.
What Success Looks Like
You know how to turn a simple question into a 200-comment discussion, make users feel like part of a community, and keep people coming back.
You don't need to be told what to post or when to engage. You're constantly thinking about what the community can talk about next, what's happening online, and how Breet can be part of it.
You understand that community building goes beyond posting content. It's about creating conversations, encouraging participation, building relationships, and making people genuinely interested in the brand.
Your job is to make Breet's online communities feel alive. Not just active when we have a campaign running, but every single day.
Nice to Have
- Experience working in fintech, cryptocurrency, Web3, or consumer technology.
- Familiarity with crypto communities and online communities across X and Instagram.
- Experience creating viral or highly engaging social media conversations.
- Experience using social media analytics and community monitoring tools.
- Experience managing user-generated content and brand advocacy initiatives.
Why Join Breet?
At Breet, you'll have the opportunity to build and shape communities around a product making crypto more useful and accessible across Africa. You'll have the freedom to experiment with creative ideas, connect with users, and build a brand that people genuinely enjoy interacting with.
Here's what you can expect:
- Competitive salary
- Flexible remote work
- Health insurance
- 13th Month Bonus
- Learning and development support
- Annual leave and wellness benefits
- Opportunity to influence products used across multiple markets
- A collaborative culture where ownership is encouraged
Ready to Build with Us?
If you're passionate about internet culture, love starting conversations, and know how to turn an audience into an active community, we'd love to hear from you.
Apply here: https://shaded-catcher-9e7.notion.site/1e0386f84705830da6e601a985b9f64b?pvs=105
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