Sales Lead

CEQUENS is a leading global communications platform as a service (CPaaS) provider that simplifies customer engagement for businesses through its innovative, reliable, and secure communication solutions. Established in 2011, CEQUENS offers a comprehensive suite of APIs, including SMS, WhatsApp for Business, Voice, Push Notifications, and more, enabling seamless and personalized interactions across multiple channels. Our partner network covers MEA region with international access to messaging hubs worldwide and our clients include major banks, credit cards, digital payments, OTT applications, government authorities, health and education, and other industry verticals.

JOB SUMMARY

CEQUENS is seeking a motivated and results-driven Sales lead to drive pipeline generation and new customer acquisition. The role is managign the sales process and will be responsible for identifying and engaging prospective clients, generating qualified opportunities, conducting client meetings and product demonstrations. The role in time will move to a Team Leader role.

This role requires a proactive hunter mindset, with at least three days per week dedicated to client visits and field sales activities across Cairo. This targeted sales roles winning new business.

Key Responsibilities

Lead Generation & Qualification

· Research and identify potential clients and key decision-makers within target industries.

· Generate new business opportunities through cold calling, email outreach, social selling, networking, and field visits.

· Qualify leads based on business needs, budget, authority, and timeline.

· Build and maintain a healthy pipeline of qualified opportunities.

Client Meetings & Product Demonstrations

· Schedule and attend meetings with prospective clients.

· Conduct product presentations and demonstrations of CEQUENS CPaaS solutions.

· Understand customer challenges and identify opportunities where CEQUENS solutions can add value.

· Follow up consistently to progress opportunities through the sales funnel.

Field Sales Activities

· Conduct client visits across Cairo a minimum of three days per week.

· Develop relationships with decision-makers and influencers within target accounts.

· Represent CEQUENS at industry events, networking activities, and customer engagements.

Team Leading

· Leading and managing a small sales team, ideally 2-5 people

· Managing performance against revenue, conversion and pipeline targets

· Coaching and mentoring sales team members

CRM & Data Management

· Maintain accurate and up-to-date records of leads, opportunities, meetings, and activities within the CRM system.

· Track sales activities and pipeline progression to ensure forecasting accuracy.

· Ensure all client interactions are documented according to company standards.

Collaboration & Feedback

· Work closely with Sales, Marketing, and Pre-Sales teams to align outreach strategies and maximize conversion rates.

· Share customer feedback, market insights, and competitive intelligence to support business growth.

Market & Competitive Intelligence

· Stay informed about industry trends, competitor offerings, and emerging technologies.

· Effectively position CEQUENS solutions against competitors and communicate unique value propositions.

Requirements

Education

• Bachelor's degree in Business Administration, Marketing, Communications, Engineers or a related field.

Experience

· 3 years plus of experience in B2B sales, business development, lead generation, or hunting sales roles.

· Experience within the technology, telecommunications, SaaS, cloud, or CPaaS industry is preferred.

Skills

· Proven experience of hunting and closing Technical product based clients

· Team leading experience

· Excellent presentation and relationship-building abilities.

· Strong prospecting and lead qualification skills.

· Ability to work independently and manage multiple opportunities simultaneously.

· Excellent organizational and time management skills.

· Proficiency in CRM systems and Microsoft Office tools.

· Strong verbal and written communication skills

· Fluent in Arabic and English.

· Achieve individual revenue and new customer acquisition targets.