Outbound Sales Manager

Company Overview
The company is a Cape Town-based seafood processing and distribution business supplying customers across the value chain. As part of our continued growth, we are building out a dedicated outbound sales function to deepen customer relationships, expand our market reach, and open new channels of revenue.

Travel: Extensive — approximately 4 out of 5 working days on the road, face-to-face with customers
Career path: This is a senior, high-visibility role with a clear growth path into sales leadership

The Opportunity
We are looking for an experienced, driven, and personable outbound sales executive to become the face of the company in the market. This is not a desk-bound account management role — it is a genuine road warrior position for someone who thrives on being in front of customers, building relationships, and closing new business. You will be our customers' first point of contact and the primary link between the market and our office.
This role carries real growth potential: as the customer base and revenue channel you build matures, you will be given the opportunity to build and lead a small team of junior salespeople beneath you, each responsible for their own area, while you take on a regional sales leadership function.

Key Responsibilities
•    Spend a minimum of four days per week in the field, meeting customers face-to-face across their territory.
•    Build and maintain strong, trust-based relationships with existing customers, and proactively identify their evolving needs and buying patterns.
•    Drive outbound sales activity — actively prospecting, cold-calling, and chasing new business rather than relying on inbound leads.
•    Maintain an up-to-date understanding of the company's pricing, product availability, and market positioning at all times.
•    Respond quickly and confidently to customer queries on pricing, stock availability, and order status, acting as their first point of contact.
•    Take and place customer orders accurately with the office, and follow through to ensure timeous, efficient delivery.
•    Monitor order fulfilment to protect customer satisfaction, escalating and resolving issues before they impact the relationship.
•    Continually seek out new sales opportunities, new customers, and new market segments to grow revenue beyond the existing base.
•    Provide market feedback (pricing intelligence, competitor activity, customer sentiment) back to management.
•    Over time, help build and mentor a team of junior salespeople, each managing their own geographic area.

What We're Looking For
•    A proven track record in outbound, relationship-led sales — food, seafood, FMCG, or a similar fast-moving trade background is advantageous.
•    A confident, outgoing, and personable communicator who builds trust quickly and genuinely enjoys customer-facing work.
•    A natural “chaser” — someone who actively pursues new business rather than waiting for it to come in.
•    Strong organisational skills to manage a busy on-the-road schedule while keeping order processing accurate and on time.
•    Resilience, self-motivation, and the ability to work independently with minimal supervision.
•    A valid driver's licence and own reliable vehicle for extensive daily travel.
•    Leadership potential — this role is expected to grow into managing a small team.