Senior Marketing Executive

Role Overview

Fixed Solutions is seeking a proactive and

results-driven Marketing Executive to support and execute the companyand company’s products marketing

strategy across digital and traditional channels. The ideal candidate will play

a key role in conducting market research, developing marketing plans,

organizing and managing marketing activities, and executing campaigns that

drive brand awareness, lead generation, and business growth.

This role requires a blend of strategic thinking,

project coordination, content creation, and digital marketing expertise, making

it ideal for a marketing professional looking to build a strong career in the

technology sector.

Key

Responsibilities :

• Conduct market research to identify

  industry trends, customer needs, market opportunities, and competitor

  activities.

• Analyze market data and campaign

  performance to provide actionable insights and recommendations.

• Support the development and

  execution of marketing strategies, plans, and campaigns aligned with business

  objectives.

• Plan, organize, coordinate, and

  execute marketing activities across digital and traditional channels.

• Manage and optimize social media

  platforms, including content planning, publishing, audience engagement, and

  community management.

• Execute digital marketing campaigns

  across social media, email marketing, search engines, and online advertising

  platforms.

• Create, coordinate, and manage

  marketing content for websites, social media, presentations, brochures, case

  studies, and promotional materials.

• Support website content updates,

  SEO initiatives, and online visibility improvement efforts.

• Develop and maintain marketing

  calendars, campaign schedules, and activity plans to ensure timely execution.

• Track, measure, and report on

  marketing campaign performance using analytics and reporting tools.

• Manage CRM systems and execute lead

  nurturing, email marketing, and marketing automation activities.

• Collaborate with sales, business

  development, technical teams, and management to align marketing initiatives

  with business goals.

• Coordinate with external vendors,

  agencies, media partners, and suppliers to deliver marketing projects

  effectively.

• Support the planning, promotion,

  and execution of exhibitions, conferences, webinars, workshops, and corporate

  events.

• Contribute to lead generation

  initiatives and assist in tracking marketing-generated opportunities.

• Ensure brand consistency and

  compliance with corporate branding and communication guidelines across all

  marketing channels and materials.

• Stay updated on emerging marketing

  trends, technologies, and best practices to continuously improve marketing

  performance.

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Requirements

Required

Qualifications

• Bachelor's

  degree in Marketing, Business Administration, Communications, or a related

  field.

• 4-5 years

  of experience in marketing, digital marketing, or marketing

  communications.

• Solid

  understanding of marketing principles, campaign planning, and execution.

• Experience

  with digital marketing platforms, social media management, email

  marketing, and CRM systems.

• Strong

  analytical skills with the ability to interpret marketing data and

  performance metrics.

• Excellent

  written and verbal communication skills in both Arabic and English.

• Proficiency

  in Microsoft Office and marketing tools such as Google Analytics, Meta

  Business Suite, LinkedIn Campaign Manager, or similar platforms.

Preferred

Qualifications

• Experience

  in B2B marketing, technology, software, IT services, or digital solutions

  industries.

• Knowledge

  of SEO, SEM, marketing automation, and lead generation strategies.

• Familiarity

  with content management systems (CMS) and basic graphic design tools is a

  plus.