Performance Marketing Manager (Fixed-Term Contract)
Confirmed on the employer's own hiring board on Oct 13, 2026. First seen by Alion on Oct 10, 2026.
Join Genio Notes as a Performance Marketing Manager on a fixed-term contract until March 2027. You will be responsible for driving direct-to-consumer acquisition campaigns, managing the D2C channel mix, optimizing campaign performance, and reporting on digital performance. You will work closely with various teams and report directly to the Senior Demand Generation Manager. Enjoy benefits such as 33 days of annual leave, flexible hours, and a generous learning and training allowance.
Missions
- Gérer les campagnes d'acquisition directes au consommateur (D2C) de Genio Notes de bout en bout, en atteignant les objectifs d'acquisition.
- Exécuter et optimiser les campagnes D2C à travers les canaux payants, organiques, de campus et de partenariat, en prenant des décisions stratégiques d'allocation.
- Concevoir, exécuter et mesurer rigoureusement des expériences de croissance structurées dans les canaux émergents et sous-utilisés.
Profil recherché
- Budget Management and ROI Optimisation: Experienced in making day-to-day channel allocation decisions within a defined budget and reporting return on investment (ROI) clearly- Commercial Acumen: Understands how D2C performance metrics connect to consumer CAC, website conversion optimisation, trial-to-paid conversion, and revenue, and uses this context to prioritize effort
- Growth and Experimentation: Proven experience designing experiments with clear hypotheses and defined success criteria, measures results rigorously, and moves on quickly from what does not work
- Stakeholder Coordination: Exceptional collaboration skills to work successfully alongside agencies, freelancers, and cross-functional teams without duplicating efforts
- Data Analysis and Reporting: Comfortable working in GA4, HubSpot, and equivalent SEO/AEO and CRO analytics tools to track experiments accurately and communicate findings clearly to senior stakeholders
- Campaign Strategy and Execution: Able to plan and run D2C performance campaigns end-to-end across organic and paid search and social, from initial brief through to detailed analysis of advert and website performance
- AI Enablement: Strong working knowledge of using AI tools to scale campaign analysis, reporting, and channel research