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Location
Remote (Australia)
Employment
Full-Time
Overview
Company
Impact
Profile match
GitLab is a company founded in 2011 around an open source alternative to GitHub that grew into a single application covering the whole software delivery lifecycle. Its platform combines source control, code review, continuous integration and deployment, package registries, security scanning and project planning in one product rather than a set of integrated tools, which appeals to organisations wanting fewer vendors in the toolchain. Listed on Nasdaq since 2021, the company is known for operating with no offices at all and for publishing an unusually detailed public handbook describing how it runs itself.

GitLab is the intelligent orchestration platform for DevSecOps. GitLab enables organizations to increase developer productivity, improve operational efficiency, reduce security and compliance risk, and accelerate digital transformation. More than 50 million registered users and more than 50% of the Fortune 100* trust GitLab to ship better, more secure software faster.

The same principles built into our products are reflected in how our team works: we embrace AI as a core productivity multiplier, with all team members expected to incorporate AI into their daily workflows to drive efficiency, innovation, and impact. GitLab is where careers accelerate, innovation flourishes, and every voice is valued. Our high-performance culture is driven by our values and continuous knowledge exchange, enabling our team members to reach their full potential while collaborating with industry leaders to solve complex problems. Co-create the future with us as we build technology that transforms how the world develops software.

*Fortune 500® is a registered trademark of Fortune Media IP Limited, used under license. Claim based on GitLab data. Fortune 100 refers to the top 20% ranked companies in the 2025 Fortune 500 list, published in June 2025. Fortune and Fortune Media IP Limited are not affiliated with, and do not endorse products or services of GitLab.

An overview of this role

This position is based in Australia (remote) either in Sydney or Melbourne

GitLab is looking for an enthusiastic and strategic Business Development Representative (BDR) to join our growing Go To Market team. As a BDR at GitLab, you will lead the initial outreach to targeted Enterprise and Mid-Market accounts in Australia, working in conjunction with our Field and Digital Marketing teams. In this role you will leverage creative marketing and sales tactics to prospect and engage with multiple buyer personas and roles to introduce GitLab's value proposition. You will be responsible for generating qualified meetings and pipeline for GitLab's Sales organization.

Don't have extensive knowledge about GitLab yet? Don't worry! We have an extensive onboarding and training program at GitLab, and we will provide you with the necessary DevOps and GitLab knowledge to be successful in your role.

What you’ll do

  • Manage inbound lead flow and execute outbound prospecting initiatives.
  • Conduct high-level discovery conversations in target accounts.
  • Meet or exceed BDR sourced Sales Accepted Opportunity (SAO) volume targets.
  • Collaborate with and leverage teammates to develop targeted lists, call strategies, and messaging to drive opportunities.
  • Use business and industry knowledge to research accounts, identify key players, generate interest, identify compelling events, and develop accounts.
  • Execute a variety of touches (call, email, social, etc.) on all leads in your assigned territory using Outreach.io.
  • Manage, track, and report on all activities and results using Salesforce.
  • Participate in documenting all processes in the GitLab handbook and update as needed with your Sales Development Manager.
  • Collaborate with Field and Corporate Marketing to drive attendance at regional marketing events.
  • Attend field marketing events to engage with participants, identify opportunities, and schedule meetings.
  • Act as a mentor for new BDR hires in helping them navigate their key accounts.
  • Collaborate with Digital Marketing to develop targeted marketing tactics against your assigned target accounts.
  • Share innovative ideas and collaborate with the team to continuously refine BDR strategies and drive measurable results.

What you’ll bring

  • Professional proficiency in English. Proficiency in other Asian languages is a plus.
  • Positive and energetic phone skills, excellent listening skills, and strong writing skills.
  • A self-starter with a track record of successful, credible achievements.
  • Knowledge of business process, roles, and organizational structure.
  • Experience in developing Enterprise and Mid-Market business in Australia 
  • Demonstrated persistence in meeting or exceeding targets through consistent follow-up, effective objection handling, and continuous improvement.
  • Demonstrated interest in GitLab and the DevOps space, such as staying current on GitLab releases or industry trends.
  • Proficient in using Salesforce (incl. Salesforce reporting) and LinkedIn. Proficiency in other prospecting tools (Zoominfo, Cognism, Outreach, 6Sense, etc.) is a plus.
  • Previous tech industry experience; experience in sales development, marketing, and/or sales; and outbound prospecting experience.

About the team

As part of GitLab's growing Sales team, you will work closely with the Field and Digital Marketing teams, as well as the Sales and Customer Success teams. Our BDRs come from diverse backgrounds, and we provide extensive onboarding and training so you have the DevOps and GitLab knowledge you need to succeed. You'll partner with Account Executives, working fully remote and distributed across AUNZ, collaborating asynchronously through GitLab, video calls, and shared playbooks. This role provides a clear path for advancing to an Account Executive position within GitLab.

How GitLab Supports Full-Time Employees

Please note that we welcome interest from candidates with varying levels of experience; many successful candidates do not meet every single requirement. Additionally, studies have shown that people from underrepresented groups are less likely to apply to a job unless they meet every single qualification. If you're excited about this role, please apply and allow our recruiters to assess your application.

Country Hiring Guidelines: GitLab hires new team members in countries around the world. All of our roles are remote, however some roles may carry specific location-based eligibility requirements. Our Talent Acquisition team can help answer any questions about location after starting the recruiting process.  

Privacy Policy: Please review our Recruitment Privacy Policy. Your privacy is important to us.

GitLab is proud to be an equal opportunity workplace and is an affirmative action employer. GitLab’s policies and practices relating to recruitment, employment, career development and advancement, promotion, and retirement are based solely on merit, regardless of race, color, religion, ancestry, sex (including pregnancy, lactation, sexual orientation, gender identity, or gender expression), national origin, age, citizenship, marital status, mental or physical disability, genetic information (including family medical history), discharge status from the military, protected veteran status (which includes disabled veterans, recently separated veterans, active duty wartime or campaign badge veterans, and Armed Forces service medal veterans), or any other basis protected by law. GitLab will not tolerate discrimination or harassment based on any of these characteristics. See also GitLab’s EEO Policy  and EEO is the Law. If you have a disability or special need that requires accommodation, please let us know during the  recruiting process.

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