Content Marketer

About Huzzle

At Huzzle, we connect exceptional talent with top opportunities at leading companies across the UK, US, Canada, Europe, and Australia. Our clients include fast-growing startups, digital agencies, SaaS companies, and tech-enabled businesses across industries such as MarTech, FinTech, EdTech, and eCommerce. Unlike traditional outsourcing agencies, we place you directly with innovative companies where you become a valued member of the team.

About the Company

Our client is a premier executive search firm specializing in the senior care and post-acute healthcare sectors. They partner with organizations across the United States to identify and place top-tier leadership talent within senior living, home health, hospice, and skilled nursing facilities. By focusing on high-impact recruitment strategies, the team ensures that healthcare providers are equipped with the executive leadership necessary to deliver exceptional care in a rapidly evolving market.

As a specialized consultancy in the healthcare recruitment space, the team is dedicated to fostering growth and innovation for both their clients and the candidates they represent. They operate with a deep understanding of the regulatory and operational complexities inherent in the long-term care industry. Candidates joining this mission-driven organization will work in a collaborative environment that values expertise, speed, and the successful placement of leaders who shape the future of senior healthcare services.

Job Summary

This is a high-impact role for a creative and strategic marketer who thrives on ownership. You will be responsible for transforming deep industry expertise into a powerful brand presence for a premier U.S. healthcare executive search firm. We aren't just looking for someone to check boxes on a content calendar; we need a partner who can bridge the gap between leadership’s ideas and market-ready content. Your work will directly drive outbound engagement, optimize marketing channels, and establish the team as the go-to thought leaders in the senior care and post-acute leadership space.

Key Responsibilities

• Develop and execute a comprehensive social media and LinkedIn strategy for the firm and its executive leadership.
• Write high-conversion copy for email campaigns, newsletters, and social media posts tailored to U.S. business audiences.
• Create visually compelling graphics and marketing materials using Canva to maintain a polished, professional brand identity.
• Turn internal data, industry conversations, and leadership insights into high-value assets like salary guides, case studies, and candidate marketing materials.
• Build and manage content calendars and publishing schedules to ensure a consistent market presence.
• Optimize outbound marketing channels (Email, LinkedIn) to generate leads and support business growth.
• Build systems to capture and repurpose industry knowledge into evergreen marketing content.
• Evaluate campaign performance and recommend strategic priorities based on business impact and ROI.

Requirements

• Extensive, recent experience working with U.S.-based companies and a deep understanding of American business culture and communication nuances.
• Full professional fluency in English (both spoken and written) with exceptional copywriting and storytelling skills.
• Proven track record in B2B marketing, specifically within professional services or relationship-driven industries.
• Proficiency in visual content creation using Canva and experience managing professional social media accounts (specifically LinkedIn).
• Strategic mindset with the ability to work independently and manage multiple projects from ideation to execution.
• Strong critical thinking skills and the curiosity to learn a complex niche industry.
• Based in Brazil with a dependable home-office setup and high-speed internet.
• Ability to work a strict 9:00 AM - 5:00 PM CST schedule to align with the U.S. team.

Nice-to-Haves

• Experience working within the recruiting, executive search, or staffing industry.
• Familiarity with healthcare, Senior Living, or Skilled Nursing sectors.
• Technical proficiency with LinkedIn Sales Navigator, CRMs, and email automation tools like Mailchimp.
• Experience developing executive thought leadership and personal branding for C-suite leaders.
• Data-driven approach with experience using marketing analytics to refine strategy.

Benefits

Competitive compensation

Fully remote work environment from Brazil

High degree of ownership and creative autonomy

Career growth opportunities as the marketing function expands

Opportunity to build an outbound engagement program from the ground up

Collaborative environment with veteran industry leaders