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Staff · 10+ years exp
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JioStar is an Indian media company created in 2024 by merging Reliance's Viacom18 with Disney's Star India, producing the largest television and streaming business in the country by audience. It operates around a hundred television channels across languages alongside the JioHotstar streaming service, and it holds the Indian Premier League cricket rights that are the single most valuable media property in India. Headquartered in Mumbai and majority controlled by Reliance, it reaches several hundred million viewers and competes with Netflix and Amazon on price as much as on content.

A Visual Storytelling Leadis an AI-native version of a Supervising Director role and requires both experience working with GenAI and 10+ years professional narrative (television, film, microdramas) directing experience, with at least 3 years experience giving notes and supervising other filmmakers. This role is responsible for crafting the image and video visual generation policies, the guardrails, the LLM-as-judge prompts, and the agentic role prompts (for asset creation, shot framing, camera moves, dramatic acting, action, etc.) to steer AI driven story generation. Leverage AI to develop new visual storytelling paradigms, new genres, new experiences - and expand the capabilities of every artist on the team to create more and better than ever. This role is also responsible for creatively supervising overall visual storytelling for multiple simultaneous series of innovative content developed leveraging an state-of-the-art AI-driven platform.

Key Responsibilities

  • Provide guidance and direction of creative teams for GenAI serialized short form content: Help content production teams understand the visual storytelling language of short form content formats, both horizontal and vertical, guiding them to develop deep understanding of camera framing and movement, acting beats, staging action, compliment and contrast within a scene, and other elements of filmmaking as applied to short form content.

  • AI innovation:Work with technical teams to help bring more AI capabilities into the visual storytelling workflow by helping develop policies, guardrails, creation prompts, validation prompts, and agentic architectures that become force multipliers for the entire team.

  • Familiarity with filmmaking or animation: Understand traditional foundations, principles and procedures of producing filmed entertainment, especially serialized short form content.

  • Oversee AI-generated content quality: Conduct human review and provide creative direction feedback to artists to drive them to create a compelling narrative for the audience.

  • Collaboration: Work closely with marketers, designers, and subject-matter experts to align AI-assisted content with broader marketing goals and campaigns.

  • Learning Agility: Proven ability to rapidly learn new technologies, platforms, and complex processes.

Requirements

  • At least 8-10 years of experience in TV and/or serialized short form creative direction.

  • Proficiency in GenAI and traditional content creation tools

  • Understanding of content production principles and workflows

  • Ability to handle multiple productions simultaneously

  • Excellent attention to detail and creativity

  • Ability to work collaboratively in a fast-paced environment

  • Strong communication skills and openness to feedback

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