Marketing Associate

This position is listed on behalf of a partner company, who manages all applications and next steps. Our partner is looking for a Marketing Associate based in Brazil.

This role is designed for a versatile marketer who wants to make a measurable impact on a high-growth social impact program. You will work at the intersection of growth marketing, partnerships, community engagement, and content creation. The position combines relationship-building with educators and strategic partners, hands-on product demonstrations, and organic growth initiatives. You will help expand adoption across academic institutions in the USA and Europe while supporting government and strategic alliances. You will also contribute to SEO, link building, communications, and community-led growth across digital platforms. This is an ideal opportunity for someone who thrives in a fast-paced, international environment and enjoys taking ownership of experiments and new growth opportunities.

Accountabilities:

• Support the acquisition, onboarding, and activation of academic partners across the USA and Europe, helping educators and institutions successfully adopt the platform.
• Conduct live product demonstrations, develop onboarding documentation, and serve as a key point of contact for North American teachers and administrators.
• Support strategic partnership initiatives involving government organizations, AI and LLM-focused organizations, nonprofits, and corporate social impact partners.
• Manage community and organic growth initiatives across platforms such as Reddit, Discord, and other relevant digital forums to increase awareness and traffic.
• Create and coordinate marketing content, including press releases, blog posts, newsletters, social media content, tutorials, and educational resources.
• Develop and continuously improve teacher-facing onboarding materials, welcome tutorials, and support documentation to encourage successful self-service adoption.
• Drive SEO and link-building initiatives by developing relationships with nonprofit and university partners.
• Identify opportunities to improve performance throughout the marketing funnel, formulate hypotheses, run experiments, track results, and iterate based on data.
• Prototype low-code automations using tools such as n8n or Make.com and responsibly leverage modern AI tools to streamline and standardize marketing processes.

Requirements

• Fluent English communication skills, with the confidence to interact directly with educators, administrators, and strategic partners.
• Bachelor's degree in business, marketing, social sciences, or a related field.
• 1-3 years of experience supporting go-to-market, growth marketing, partnerships, or similar initiatives.
• Comfortable delivering live product demonstrations and presenting information clearly to both technical and non-technical audiences.
• Experience engaging with online communities through platforms such as Reddit, Discord, or similar forums.
• Strong analytical and data-driven mindset, with the ability to define, monitor, and report on relevant performance metrics.
• Excellent organizational and project-management skills, with the ability to balance a high volume of operational activities with strategic projects.
• Strong written and verbal communication skills, combined with a proactive and ownership-oriented approach.
• Familiarity with US universities or academic institutions is a plus.
• Experience with content writing, video editing, visual design, SEO, or digital marketing is a plus.
• Curiosity about automation, AI-powered tools, and new approaches to improving marketing efficiency is highly valued.

Benefits

• Competitive salary and attractive benefits package.
• Flexible working hours designed to support a modern and adaptable work environment.
• Annual learning budget for conferences, training, and professional development.
• Opportunities to participate in international company retreats and collaborate with a global team.
• Annual IT equipment budget refresh to support your home working setup.
• Opportunity to work alongside an international, creative, and collaborative team.
• Exposure to cross-functional projects spanning marketing, partnerships, education, technology, and social impact.
• Opportunities to take ownership of meaningful growth initiatives and develop your skills in a fast-paced environment.