Senior Sales Enablement Manager

This position is listed on behalf of a partner company, who manages all applications and next steps. Our partner is looking for a Senior Sales Enablement Manager based in United States.

This is a hands-on sales enablement leadership role focused on defining and scaling how sales teams engage customers and drive decisions.

You will support multiple sales motions, translating product knowledge, business strategy, and proven selling practices into practical tools and programs.

The role combines strategic ownership with direct execution across onboarding, training, coaching, content, playbooks, and certifications.

You will work closely with sales leaders and frontline representatives to identify performance gaps and turn successful behaviors into repeatable approaches.

The position also offers the opportunity to build an enablement function from the ground up and establish scalable processes, resources, and measurement frameworks.

You will collaborate across Sales, Marketing, Product, Clinical, Legal, and Sales Operations to help teams navigate complex products and evolving priorities.

Success will come from combining strong sales expertise, hands-on execution, data-driven improvement, and a deep understanding of how sellers learn and pe

Accountabilities:

• Define and develop sales strategies and best practices covering discovery, product positioning, value articulation, objection handling, follow-up, negotiation, and closing, adapting approaches to different buyers, motivations, and sales cycles.
• Analyze why opportunities are won, lost, or stalled, using sales performance data, call observations, and frontline feedback to identify practical opportunities for improving seller performance.
• Build and own the sales enablement roadmap, developing role-specific onboarding, continuous training, coaching, certification, and reinforcement programs that strengthen selling capabilities over time.
• Personally facilitate training sessions, workshops, coaching programs, and other enablement initiatives while working directly with sales leaders and frontline representatives through call listening, shadowing, and performance reviews.
• Create and maintain practical sales resources, including playbooks, talk tracks, discovery guides, objection-handling materials, competitive resources, case studies, and other customer-facing enablement content.
• Establish and maintain a centralized source of truth for sales knowledge, ensuring resources remain accurate, approved, relevant, easy to navigate, and designed for practical use during customer conversations.
• Leverage sales enablement and AI-powered tools to make knowledge, training, and coaching easier to access and apply within the daily workflows of sales teams.
• Partner with Sales Operations on enablement requirements for sales tools, processes, and technologies, supporting adoption through effective training and practical resources.
• Define and monitor enablement effectiveness through measures such as ramp time, skill development, resource adoption, productivity, and conversion, continuously testing and improving programs based on measurable outcomes.
• Lead cross-functional enablement initiatives with Sales, Marketing, Product, Clinical, Legal, Sales Operations, and other teams to prepare sellers for new products, campaigns, processes, and organizational priorities.

Requirements:

• Bring 8-12 years of relevant professional experience, including at least 3 years of progressive frontline sales experience and a demonstrated increase in responsibility, account complexity, channel scope, or seniority.
• Have a strong record of sales performance and the ability to clearly articulate the strategies, behaviors, and practices that contributed to successful outcomes.
• Demonstrate experience selling across or supporting multiple sales audiences or motions, such as high-volume consumer sales, physician partnerships, account management, or enterprise sales.
• Have practical experience developing effective approaches to discovery, positioning, objection handling, follow-up, negotiation, and closing, with a strong understanding of pipeline management and progressing customers through a sales cycle.
• Bring experience designing and delivering onboarding, training, coaching, and ongoing seller development programs, ideally with exposure to building enablement capabilities from the ground up.
• Be comfortable using sales enablement, learning, content management, call intelligence, or AI-powered tools to improve knowledge access, training, coaching, and seller effectiveness.
• Demonstrate excellent facilitation, coaching, written communication, and presentation skills, with the ability to make complex information clear and actionable.
• Have strong project management skills and the ability to independently take initiatives from an identified business need through development, launch, measurement, and iteration.
• Be able to quickly understand complex products, customer audiences, and different sales motions while adapting enablement approaches accordingly.
• Bring a hands-on working style and willingness to personally create content, deliver training, coach representatives, and address day-to-day enablement challenges.
• Be comfortable operating in a fast-paced environment where programs, processes, and infrastructure are still being developed and scaled.
• Experience with healthcare, regulated, or clinically complex products; both transactional and consultative sales; AI-enabled seller support; Salesforce; sales engagement platforms; learning management systems; call intelligence; or dedicated enablement platforms is a plus.

Benefits:

• Base salary ranging from $120,000-$140,000 CAD in local currency, depending on experience and geographic location.
• Comprehensive health, dental, and vision benefits, including mental health coverage.
• Free whole-body scans for eligible team members as part of the organization’s focus on preventative healthcare.
• Flexible vacation policy designed to encourage meaningful time away and recovery.
• Growth opportunities with the ability to shape your career path within a fast-growing organization.
• Regular opportunities for team members to connect, share, and socialize.
• Eligible Canadian employees have access to RRSP and TFSA retirement savings plans with immediate, optional enrollment; no employer matching contributions are currently provided.
• An opportunity to contribute to initiatives focused on proactive healthcare and improving people's health outcomes.