Marketing Lead

Job Description

Role Overview

Lead the Marketing team in Taiwan and manage a team of four Product Managers. You will be responsible for developing marketing capabilities, driving operational excellence, overseeing local marketing activities, ensuring effective cross-functional collaboration, and aligning the country strategy with the Business Unit Director (BUD) and Managing Director (MD). This role is critical to driving market growth and ensuring successful execution of strategic priorities.

WHAT YOU MUST HAVE

Key responsibilities

• Team leadership and development: Hire, coach, mentor and appraise 4 product managers; build a high-performing, commercially focused marketing team

• Strategic planning: Develop and execute the local marketing strategy that aligns with BUD and MD priorities and the broader regional/global strategic framework

• Commercial delivery: Own P&L contribution targets for the franchise and translate strategy into actionable plans that drive brand growth

• Marketing operations: Oversee campaign planning, budgeting, resource allocation, launch readiness, and performance tracking to ensure efficient and compliant execution

• Cross-functional collaboration: Act as the primary marketing liaison across Medical, Sales, Market Access & External Affairs, Regulatory Affairs, Legal, and other functions to ensure cohesive market execution

• Capability building: Strengthen local marketing capabilities, processes and governance to improve speed-to-market, decision-making and analytic rigor

• Stakeholder management: Present plans and results to senior leadership; manage expectations and escalate risks or opportunities as needed

• Compliance and governance: Ensure all marketing activities adhere to local regulations and company policies

• Market insights and performance measurement: Use market, competitive and customer insights to inform strategy; define KPIs and monitor campaign and product performance

WHAT YOU CAN EXPECT

Qualifications

• Education: Bachelor’s degree in Life Sciences, or related field

• Experience: 8+ years in pharmaceutical marketing, with demonstrable experience in oncology preferred; prior experience leading teams of product managers, strong experience in different product life cycle, and managing high-value brands

• Commercial acumen: Proven track record of developing and executing strategies that deliver measurable commercial results

• Cross-functional influence: Strong experience working with Medical Affairs, Sales, Market Access & External Affairs, Regulatory Affairs and Legal teams

• Leadership and people management: Experience building and developing high-performing teams; strong coaching and performance management skills

• Analytical skills: Comfort with data-driven decision making, KPI setting and performance analytics

• Communication: Excellent written and verbal communication skills in English and Mandarin (local dialect preferred)

• Regulatory/compliance awareness: Knowledge of local pharmaceutical regulations and industry codes of practice

Key competencies and behaviors

• Strategic thinker with hands-on execution capability

• Strong stakeholder management and influencing skills

• Results-oriented with a bias for action and accountability

• Collaborative, team-first mindset

• High integrity and commitment to compliance

Who we are

We are known as Merck & Co., Inc., Rahway, New Jersey, USA in the United States and Canada and MSD everywhere else. For more than a century, we have been bringing forward medicines and vaccines for many of the world's most challenging diseases. Today, our company continues to be at the forefront of research to deliver innovative health solutions and advance the prevention and treatment of diseases that threaten people and animals around the world.

What we look for

Imagine getting up in the morning for a job as important as helping to save and improve lives around the world. Here, you have that opportunity. You can put your empathy, creativity, digital mastery, or scientific genius to work in collaboration with a diverse group of colleagues who pursue and bring hope to countless people who are battling some of the most challenging diseases of our time. Our team is constantly evolving, so if you are among the intellectually curious, join us-and start making your impact today.

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Current Contingent Workers apply HERE

Search Firm Representatives Please Read Carefully

Merck & Co., Inc., Rahway, NJ, USA, also known as Merck Sharp & Dohme LLC, Rahway, NJ, USA, does not accept unsolicited assistance from search firms for employment opportunities. All CVs / resumes submitted by search firms to any employee at our company without a valid written search agreement in place for this position will be deemed the sole property of our company. No fee will be paid in the event a candidate is hired by our company as a result of an agency referral where no pre-existing agreement is in place. Where agency agreements are in place, introductions are position specific. Please, no phone calls or emails.

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