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Location
In office (Lahore)
Seniority
Senior · 3+ years exp
Employment
Full-Time

Confirmed on the employer's own hiring board on Nov 5, 2026. First seen by Alion on Oct 29, 2026. METRO scores B on the Alion truth index.

Overview
Company
Impact
Profile match
METRO is a German wholesaler founded in 1964 that sells food and supplies to restaurants, hotels, caterers and independent traders through large cash-and-carry stores and a growing delivery business. Its customers are businesses rather than consumers, which makes it a very different operation from a supermarket: assortment, pack sizes, opening hours and credit terms are all built around a restaurant owner buying stock at six in the morning. Headquartered in Düsseldorf, it operates in more than thirty countries and has been shifting deliberately from store-based collection toward delivery and digital ordering for its professional customers.

METRO opened its first cash & carry wholesale center in Pakistan in 2007 & expanded to 5 wholesale centers in a short span of 18 months. In July 2012 METRO and Makro-Habib combined their wholesale business in Pakistan marking the beginning of a long-term partnership to the mutual benefit of both companies. The merger allowed METRO and Makro-Habib to combine resources and gain the financial strength to lead and grow in a challenging environment and to gain synergies targeted to generate value for our customers and suppliers alike. Today the company is operating 10 wholesale centers in Lahore, Karachi, Multan, Islamabad & Faisalabad.

METRO Pakistan (Pvt) Limited is part of METRO GROUP’s sales division METRO Cash & Carry, the international leader in self-service wholesale. The company operates more than 750 stores in 25 countries in Europe, Asia and Africa and has a workforce of over 107,000 employees.

  • Manage sales operations to achieve assigned business objectives.

  • Increase customer buying frequency and average turnover.

  • Achieve sales targets and ensure the required number of customer visits.

  • Activate new customers and acquire new HoReCa customers.

  • Maintain and regularly update customer files.

  • Develop and implement action plans for each key customer.

  • Visit customers according to the planned schedule and submit the required reports to the Line Manager.

  • Analyze customer forms and sales data before each visit, set sales objectives, and identify gaps between targets and actual outcomes.

  • Define customer-specific objectives and develop action plans to achieve them.

  • Support customer panel organization.

  • Conduct at least one competitor visit and regularly monitor competitors’ activities.

Graduation with a minimum of 3 years of relevant experience.

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