Search Engine Optimization

SEO Specialist (Technical SEO, Ahrefs, SEMrush & Organic Growth) - Remote | U.S. Hours

Position Type: Full-Time, Remote

Working Hours: U.S. Business Hours

About the Role

At Pavago, one of our clients is hiring an SEO Specialist to improve organic search visibility, increase keyword rankings, and drive qualified inbound traffic.

This is a hands-on SEO role - not simply content publishing.

You’ll work across:

• Technical SEO
• Keyword research
• On-page optimization
• Content strategy
• Link building
• Core Web Vitals
• Analytics and reporting

You’ll collaborate with content, development, and marketing teams to identify SEO opportunities, resolve technical issues, and execute strategies that translate organic visibility into measurable traffic, leads, and conversions.

If you understand the full SEO ecosystem and enjoy combining technical problem-solving with data-driven growth, this role is a strong fit.

What You’ll Own

Technical SEO & Site Health

• Conduct technical SEO audits using:
• Screaming Frog
• Sitebulb
• SEMrush
• Similar SEO auditing tools
• Identify and resolve:
• Crawl errors
• Indexing issues
• Broken links
• Duplicate content
• Redirect issues
• Canonicalization problems
• Manage and optimize:
• XML sitemaps
• Robots.txt
• Canonical tags
• Structured data and schema markup
• Improve:
• Core Web Vitals
• Page speed
• Mobile performance
• Site architecture
• Collaborate with developers to prioritize and implement technical fixes

Keyword Research & SEO Strategy

• Conduct keyword research using:
• Ahrefs
• SEMrush
• Google Keyword Planner
• Identify opportunities based on:
• Search intent
• Competition
• Buyer journey
• Business value
• Conduct competitor and content gap analysis
• Build SEO roadmaps across:
• Content
• Technical SEO
• Website authority
• Identify new opportunities for landing pages, blogs, and supporting content

On-Page SEO & Content Optimization

• Optimize:
• Title tags
• Meta descriptions
• H1-H6 structures
• Internal linking
• Schema markup
• Page content
• Improve keyword targeting while maintaining strong readability and user experience
• Optimize existing pages to improve:
• Rankings
• Engagement
• Organic traffic
• Conversions
• Work with content teams to ensure new content follows SEO best practices

Off-Page SEO & Link Building

• Support ethical backlink acquisition through:
• Outreach
• Partnerships
• Guest posting
• PR opportunities
• Monitor backlink profiles and identify spam or toxic-link risks
• Build strategies to improve website authority and domain trust
• Support local and multi-location SEO initiatives when applicable

SEO Analytics & Reporting

• Monitor:
• Organic traffic
• Keyword rankings
• Clicks
• Impressions
• Conversions
• Use:
• Google Analytics
• Google Search Console
• Looker Studio
• Power BI
• Build and maintain SEO dashboards
• Prepare weekly and monthly performance reports
• Translate SEO data into clear, actionable recommendations
• Track the business impact and ROI of SEO initiatives

Cross-Functional SEO Execution

• Collaborate with:
• Content writers
• Developers
• Designers
• Marketing teams
• Provide SEO guidance for:
• Website redesigns
• Site migrations
• Landing pages
• New website launches
• Stay current with search algorithm updates and evolving SEO best practices

Required Experience & Skills

• 2+ years of professional SEO experience
• Strong hands-on knowledge of:
• Technical SEO
• On-page SEO
• Off-page SEO
• Keyword research
• Experience with:
• Ahrefs
• SEMrush
• Screaming Frog
• Google Analytics
• Google Search Console
• Experience working with CMS platforms such as:
• WordPress
• Shopify
• Webflow
• Strong understanding of:
• Core Web Vitals
• Crawlability and indexing
• Mobile optimization
• Internal linking
• Search intent
• SEO content optimization
• Strong analytical and problem-solving abilities
• Excellent written and verbal English communication
• Ability to work independently in a remote environment

Nice to Have

• Experience ranking competitive keywords in:
• B2B
• SaaS
• E-commerce
• Agency environments
• Advanced technical SEO audit experience
• Strong knowledge of structured data and schema markup
• International or multilingual SEO experience
• Conversion Rate Optimization (CRO) exposure
• SEO-driven funnel optimization experience
• Experience building SEO dashboards and reporting systems
• Experience supporting website migrations or redesigns

What Makes You a Strong Fit

• You understand SEO beyond keywords and blog content
• You can diagnose technical SEO problems and recommend practical solutions
• You make decisions based on data, not assumptions
• You understand how search intent connects to traffic and conversions
• You’re comfortable collaborating with developers and content teams
• You stay current with changes in search and SEO best practices
• You care about measurable organic growth rather than vanity metrics

What a Typical Day Looks Like

Your day may start by reviewing organic traffic, rankings, and Search Console performance.

You might then run a technical audit, investigate indexing issues, conduct competitor research, optimize existing pages, and identify new keyword opportunities.

Throughout the day, you’ll collaborate with writers and developers to implement SEO improvements and monitor their impact.

In short: you keep websites technically healthy, highly visible in search, and consistently growing qualified organic traffic.

Key Metrics for Success

• Organic traffic growth
• Growth in clicks and impressions
• Target keyword ranking improvements
• Organic leads and conversion growth
• Improved Core Web Vitals
• Reduced crawl and indexing errors
• Backlink and website authority growth
• SEO campaign ROI
• Consistent improvement in overall organic visibility

Interview Process

• Initial Application Review
• Spark Hire Intro Video
• Video Interview with Pavago Recruiter
• Practical SEO Task - Site Audit or SEO Strategy Exercise
• Client Interview with Marketing Leadership
• Offer & Onboarding

Apply Now

If you’re an SEO Specialist who understands technical SEO, content optimization, keyword strategy, and analytics - and you know how to turn search visibility into measurable business growth - we’d love to hear from you.

Apply today and help build scalable organic growth through data-driven SEO execution.

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