Sales Executive - Aftermarket
Sika is a specialty chemicals company with a globally leading position in the development and production of systems and products for bonding, sealing, damping, reinforcing, and protection in the building sector and industry. Sika has subsidiaries in 102 countries around the world, produces in over 400 factories, and develops innovative technologies for customers worldwide. In doing so, it plays a crucial role in enabling the transformation of the construction and transportation industries toward greater environmental compatibility. In 2025, Sika’s 33,700 employees generated annual sales of CHF 11.20 billion.
Sika Vietnam is looking for Sales Executive - Aftermarket to be responsible for developing and growing Sika’s automotive aftermarket business in Vietnam by managing distributors, workshops, and key accounts in Auto Glass Replacement (AGR) and Car Body Repair (CBR) segments. The role focuses on sales growth, market penetration, technical selling, and brand development, fully aligned with Sika standards on safety, quality, and sustainability
Sales & Market Development
- Build and expand the aftermarket sales empire for windshield bonding, sealing, and repair solutions-think of yourself as a growth architect!
- Crush those annual sales targets (volume, value, and product mix) that management sets your way.
- Hunt down and cultivate new workshops, installers, distributors, and retail partners across your territory-it's all about making connections.
- Roll out go-to-market plans for aftermarket products that align perfectly with Sika Vietnam's vision.
Distributor & Channel Management
- Partner with aftermarket distributors to keep pricing sharp, stock levels healthy, and products flying off shelves.
- Supercharge distributor performance through hands-on training, joint visits, exciting promotions, and dynamic sales campaigns.
- Keep a close eye on distributor sell-in/sell-out metrics, inventory rotation, and credit health.
- Champion Sika's brand positioning and channel policies-you're the guardian of our reputation!
Technical Sales & Customer Support
- Be the go-to technical guru for auto glass shops and body repair centers, offering expert advice and on-site support.
- Wow customers with product demonstrations, engaging training sessions, and real-world trial applications.
- Team up with our Technical Service crew to guarantee spot-on product usage and customer satisfaction.
- Lead the charge on product launches and showcase the latest aftermarket innovations.
Market Intelligence & Reporting
- Stay ahead of the curve by monitoring market trends, competitor moves, pricing shifts, and what customers are saying.
- Keep the team in the loop with regular sales reports, forecasts, and action plans.
- Pitch smart, practical ideas to boost market coverage and service excellence.
Compliance & Safety
- Embrace Sika's safety standards, HS&E rules, and ethical business practices-doing the right thing, always.
- Keep company and customer information under lock and key-confidentiality is non-negotiable.
- Bachelor’s degree in Engineering, Chemistry, Automotive Technology, or Business.
- 2-5 years of sales experience in automotive aftermarket, industrial chemicals, or technical B2B sales.
- Experience working with distributors and workshops is highly preferred.
- Understanding of polyurethane (PU) adhesives, sealants, primers, and cleaners.
- Knowledge of Auto Glass Replacement (AGR) or Car Body Repair (CBR) processes.
- Strong sales drive (“hunter” mindset) with structured account management skills.
- Ability to sell technical solutions, not only products.
- Good communication, negotiation, and presentation skills.
- Comfortable working independently in the field and with cross-functional teams.
- Basic English communication skills (reading datasheets, training material).
We offer competitive salaries, aligned with local market benchmarks and the specific scope and responsibilities of each role. Compensation is determined based skills relevant to the position, education and/or training. We are committed to fair and equitable pay practices in accordance with applicable laws and regulations.